Digital Content Officer

6 months ago


London, United Kingdom Marie Stopes International Full time

Are you an individual with a strong passion and support for freedom of choice, with a keen eye for detail and design, and prepared to create a meaningful impact in an organisation that support you to Be More? If this speaks to you, read on

**Location**: London Support Office / Bristol (Hybrid)

**Contract type**: Permanent, 35 hours

**Salary**: £27,817.90 - £33,659.66 (dependant on experience and location)

**About MSI UK**

At MSI UK, we know that our most valuable asset is our people, and our success depends on our ability to do things well and enjoy what we do, as we provide the best possible care and support to our clients.

MSI Reproductive Choices is one of the world’s largest providers of contraception and safe abortion services, with over 10,000 team members working in 37 countries across the world to make reproductive choice a reality for all. Our aim is simple: to empower clients to make the reproductive choices that are right for them.

As part of this global organisation, MSI Reproductive Choices UK (MSI UK) provides NHS-funded and private abortion, contraception and vasectomy services through a network of clinics across England.

We are passionate about supporting people to access these essential healthcare services in a way that is right for them, free from stigma and judgement. Our expert medical, clinical, governance and advocacy team members also work to inform and influence improvements to sexual health services, access to care and progressive policy in the UK.

**About the Role**

As a Digital Content Officer, you will play an essential role in building awareness of MSI UK as an NHS-funded reproductive healthcare provider in the UK, and ensuring that our clients can find engaging, accessible and up-to-date information about our services online. You will also support the communication of our advocacy work, sharing content about MSI UK’s work to improve access to reproductive healthcare and advocate for abortion rights in the UK.

On a day-to-day basis, this will involve being responsible for social media content creation as part of our overarching digital marketing strategy, analysing social media performance and making recommendations for improvements, working as part of the Digital Marketing and Communications team on website content that provides essential information about our services, and ensuring that our online listings (on Google and the NHS website) are up-to-date and optimised to support people looking to access care.

MSI UK is looking to expand its presence on new platforms where we don’t have an existing online presence (e.g. Tik Tok), as well as grow its reach and engagement across existing social media accounts. The Digital Content Officer will be instrumental in the development of content plans that include innovative ways to engage with our audience.

The role-holder will be a brand guardian, ensuring that the look and feel of our owned channels is consistent with the global MSI Reproductive Choices brand, while still relevant and engaging to the audience in the UK.

The role is remote, but travel will be required for occasional team meetings in London and Bristol. You may also be expected to visit our clinics across England, in order to develop your understanding of the organisation and the client pathway and to support transformation activities.

**About You**

You will be pro-choice, brimming with passion and dedicated to championing sexual and reproductive rights and empowering our clients to access the quality care they rightfully deserve.

To perform this role, it is essential that you have the following skills, experience and qualifications:

- Strong written and verbal communications skills
- Knowledge and understanding of the issues affecting access to abortion in the UK
- At least two years’ experience working in digital/communications or marketing teams
- Experience of supporting and implementing digital marketing and communication plans.
- Natural problem solver and decision maker.
- Digital marketing and communications delivery focus.
- Ambitious and results driven, enjoys fast paced, high growth environment.
- Higher National Certificate or Vocational level 4 qualification or
- Foundation degree or Higher National Diploma or
- Other diploma or equivalent level of knowledge and experience

**About Our Benefits Package**

**Financial**
- Achievable opportunities for salary progression
- Market leading Aviva pension provider (up to 5% employer contribution)
- Over 4,000 perks and discounts through Blue Light card
- Up to £1000 salary sacrifice to purchase a bike tax free (including safety equipment)
- Up to £7000 annual season ticket loan for use on public transport
- Annual contribution towards eye test and glasses

**Wellbeing**
- Access to Employee Assistance Programme and Doctor Line through Westfield Health - 24/7 access to a GP over the phone who can prescribe
- Accredited Mental Health First Aiders to support employees
- Competitive family



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