Digital Marketing Manager

4 weeks ago


Rotherham South Yorkshire, United Kingdom Auxato Full time

Salary: £50,000

Office: Hybrid, 3 days a week in the office

A leading Professional Services organisation in Rotherham are seeking a skilled Digital Marketing Manager with 5+ years WordPress experience to take ownership of their corporate website. You will be in charge of maintenance, optimisation, and performance of the company's online presence. The ideal candidate will be detail-oriented and possess a creative mindset to enhance user experience and drive engagement.

Responsibilities:

Website Maintenance:

  • Regularly update website content, including text, images, and multimedia elements, to ensure accuracy and relevance.
  • Monitor website performance, uptime, and security, implementing necessary updates and patches in a timely manner.
  • Troubleshoot and resolve technical issues, including website errors, broken links, and plugin conflicts.

WordPress Management:

  • Configure and customise WordPress themes and plugins to meet business requirements.
  • Manage user accounts, permissions, and security settings within the WordPress CMS.
  • Stay informed about WordPress updates, best practices, and emerging trends in web development.

Content & SEO Management:

  • Coordinate with internal teams to publish new content aligned with organisational goals and brand guidelines.
  • Optimise content for SEO to improve search engine rankings and drive organic traffic.
  • Implement content scheduling and editorial calendars to maintain a consistent publishing schedule.

Design and User Experience:

  • Collaborate with 3rd party designers and developers to enhance website aesthetics and functionality.
  • Conduct usability testing and gather feedback to identify areas for improvement in user experience.
  • Ensure the website is mobile-responsive and accessible to users with disabilities.

Analytics and Reporting:

  • Monitor website analytics using tools such as Google Analytics to track key performance metrics, user behaviour, and traffic sources.
  • Generate reports on website performance and make data-driven recommendations for optimisation.
  • Conduct A/B testing to evaluate the effectiveness of design and content changes.

Qualifications:

  • 5+ years experience in a similar role using WordPress
  • Ideally a Bachelor's degree in Computer Science, Web Development, Digital Marketing, or related field.
  • A basic understanding of HTML, CSS, JavaScript, and other relevant web technologies.
  • Strong understanding of SEO principles and best practices.
  • Experience with website analytics tools such as Google Analytics.
  • Excellent communication and collaboration skills.
  • Attention to detail and a passion for delivering high-quality user experiences.
  • Ability to multitask and prioritise tasks in a fast-paced environment.

These roles don't come up often, if this is you, apply now



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