Global Digital Marketing Coordinator

4 days ago

South Shields, South Tyneside, United Kingdom Barbour Full time

Company Description:

The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret Barbour, Barbour has grown into a lifestyle brand sold in over 55 countries worldwide including Europe, the US and Asia offering a wardrobe of stylish functional clothing, footwear and accessories inspired by the unique values of the British countryside. The iconic Barbour Bedale and Barbour Beaufort wax jackets continue to be made by hand in the factory in South Shields. In 2020, Barbour launched Wax for Life, an overarching name for all of Barbour's wax services designed to encourage customers to extend the life of their wax garments. Wax for Life includes re-waxing and repairs (first introduced in 1921) and Barbour Re-Loved an upcycling circularity initiative. Each year over 70,000 wax garments are sent back to Barbour globally to be repaired, rewaxed or altered.

Position Overview:

We have an exciting opportunity for a Global Digital Marketing Coordinator to join our Global Marketing team here at our Head Office in South Shields. Sitting within the Global Brand and Communications team and reporting to the Global Digital Campaigns & Content Manager, the Global Digital Marketing Coordinator will help support the activation of our global digital strategies across key regions; Europe, US and APAC.

You will work closely with the full Global Digital Marketing team to help execute seasonal plans across our digital channels with a focus on social media and .com and help co-ordinate the flow of information between the global team, e-commerce team and the regional offices, ensuring each market has access to the information and assets that they require to successfully launch and manage their campaigns. Developing a clear understanding of our visual and written tone of voice, brand DNA and business objectives, you will help share the brand messages with our online consumers.

Understanding the global digital marketing strategy will be important as you will work with the teams in each market to enhance the effectiveness of the ongoing digital campaigns as well as helping to gather results and insights to feed into the wider digital marketing team.

Main Duties and Responsibilities:

  • Work with the Global Communications team to support seasonal plans from planning to content creation to execution.
  • Work with the Global Digital Campaigns and Content Manager to support in briefing engaging and user-friendly landing pages across .com, looking for ways to continually improve the customer journey and experience online, maximising opportunity.
  • Work with SEO and Content teams within Ecommerce to ensure digital campaign landing pages are delivered on time and to brief, incorporating a unified approach to design and build.
  • Work with CRM team in the creation and execution of campaign activity across email, aligned to digital focuses.
  • Work with the Global Digital Campaigns and Influencer Manager to support in talent management with a focus on researching and identifying key partners to work with in this space across Instagram and TikTok and co-ordinating activations when needed.
  • Work alongside the Performance Analyst to monitor and report on digital activity and performance, gathering data from other teams or third parties as and when required.
  • Brief digital assets and requirements into the graphics team to support digital activations.
  • Support Social Media Community and Operations Manager in community management and social content creation when needed, including collating UGC for use across digital channels.
  • Attend regular meetings with key teams and stakeholders to understand requirements from digital team and identify new opportunities.
  • Liaise with partner agencies when required.
  • Undertake any other reasonable activities as directed by the Global Digital Campaigns & Content Manager.
  • Continually stay up to date with social and digital trends to inform deliverables and continual development of digital strategies.

Skills and Experience:

Essential:

  • Proven experience in Digital Marketing
  • Graduate applicants with experience in a digital marketing placement will also be considered
  • Bachelor's degree in Marketing, Communications, or related field
  • Experience of using Microsoft Office programmes, especially PowerPoint and Excel
  • Strong verbal and written communication skills
  • Excellent organizational skills
  • Proactive approach to work and problem solving
  • Analytical with the ability to understand statistics and draw conclusions for reporting.
  • High attention to detail
  • Able to communicate well with others
  • Strong interest in fashion and clothing
  • Ambition to succeed
  • Good multi-tasker

Desirable:

  • GA4 user
  • Experience of using social media management platforms
  • A working knowledge of best practice and standards in digital marketing

Benefits:

  • Discretionary Company bonus scheme
  • Staff Discount
  • Staff Shop
  • Healthcare Cash Plan
  • 25 days holiday as standard increasing with length of service plus bank holidays
  • Access to training and development activities to support your career development
  • Free onsite parking
  • Subsidised canteen
  • Operate hybrid & flexible working
  • 4pm finish on a Friday
  • Wellbeing support
  • Refer a friend bonus scheme

Note: In the event that a sufficient volume of suitable applications are received, the post may close prior to the specified closing date. Please apply as soon as possible if interested.

#J-18808-Ljbffr

  • Global Marketing Director

    3 days ago

    South Shields, South Tyneside, United Kingdom Barbour Full time

    Company Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret...

  • Global Marketing Director

    20 hours ago

    South Shields, South Tyneside, United Kingdom Barbour International Full time

    Barbour South Shields, England, United KingdomGlobal Marketing DirectorBarbour South Shields, England, United KingdomCompany Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still...

  • Global CRM Marketing

    1 week ago

    South Shields, South Tyneside, United Kingdom Doctor-IT Limited Full time

    Join to apply for the Global CRM Marketing & Analyst role at Doctor-IT Limited.Company DescriptionThe Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation,...

  • Retail & SIS Project Manager

    1 week ago

    South Shields, South Tyneside, United Kingdom Barbour International Full time

    Barbour South Shields, England, United KingdomJoin or sign in to find your next jobJoin to apply for the Retail & SIS Project Manager role at Barbour3 days ago Be among the first 25 applicantsDirect message the job poster from BarbourCompany Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began...

  • Retail & Sis Project Manager

    1 week ago

    South Shields, South Tyneside, United Kingdom BARBOUR Full time

    Company Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret...

  • Fabrication Controller

    4 weeks ago

    South Shields, South Tyneside, United Kingdom MTrec Technical Full time

    The CompanyOur client is a market leader in the Engineering sector. Due to continued growth, they are looking to recruit a Fabrication Controller.The RoleThe role will provide coordination between the customer, suppliers, workshop and engineers. You will be responsible for coordinating and executing multiple service jobs to ensure they are completed on time,...

  • Fabrication Controller

    4 weeks ago

    South Shields, South Tyneside, United Kingdom MTrec Technical Full time

    The Company Our client is a market leader in the Engineering sector. Due to continued growth, they are looking to recruit a Fabrication Controller. The Role The role will provide coordination between the customer, suppliers, workshop and engineers. You will be responsible for coordinating and executing multiple service jobs to ensure they are...

  • Fabrication Controller

    1 week ago

    South Shields, South Tyneside, United Kingdom MTrec Technical Full time

    The CompanyOur client is a market leader in the Engineering sector. Due to continued growth, they are looking to recruit a Fabrication Controller.The RoleThe role will provide coordination between the customer, suppliers, workshop and engineers. You will be responsible for coordinating and executing multiple service jobs to ensure they are completed on time,...

  • Menswear - Design Developer Knitwear

    4 days ago

    South Shields, South Tyneside, United Kingdom BARBOUR Full time

    Company Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret...

  • Head of Menswear Outerwear

    6 days ago

    South Shields, South Tyneside, United Kingdom Barbour Full time

    Company Description: The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame...

  • Menswear- Head of Outerwear

    4 weeks ago

    South Shields, South Tyneside, United Kingdom Doctor-IT Limited Full time

    Company Description:The Barbour story began in 1894 in South Shields in the North East of England. Founder John Barbour began supplying oilskins and other garments to protect the growing community of sailors, fishermen and dockers. Still family owned and now fifth generation, Barbour HQ remains in South Shields. Under the leadership of Chairman Dame Margaret...

  • Project Manager

    4 days ago

    South Shields, South Tyneside, United Kingdom UK Docks Marine Services Full time

    Company DescriptionUK Docks provides dry docks, afloat repair berths, and specialist boat repair facilities throughout the UK. The company employs specialist service engineers for vessel repair, construction, conversion, and engineering services. UK Docks caters to the marine, offshore, and defense sectors on a global scale.Role DescriptionThis is a...

  • Fabrication Controller

    4 weeks ago

    South Shields, South Tyneside, United Kingdom MTrec Technical Full time

    The CompanyOur client is a market leader in the Engineering sector. Due to continued growth, they are looking to recruit a Fabrication Controller.The RoleThe role will provide coordination between the customer, suppliers, workshop and engineers. You will be responsible for coordinating and executing multiple service jobs to ensure they are completed on time,...

  • Vehicle Progressor

    1 hour ago

    South Shields, South Tyneside, United Kingdom Lookers Full time

    Overview Lookers Ford / HUB South Shields Contract: Permanent, full-time Salary: up to £27,000 basic Working Hours: Monday to Friday 9am-6pm Here at South Shields, we have an incredibly exciting and brand new opportunity for an enthusiastic, organised, and tech savvy individual to join our team as a Vehicle Progressor. This is a truly...

  • Locum Dentist

    2 minutes ago

    South Shields, South Tyneside, United Kingdom mydentist Full time

    265 Sunderland Road, South ShieldsYour future, as a Self-employed Locum Dentist at mydentistYou'll be joining us at our Sunderland Road practice in Sunderland.Your future at our Sunderland Road practiceA spacious, centrally located 5 surgery-practice with access to the latest equipment and materials.An OPG, rotary endo and digital X-rays on site.Support from...

  • Service Team Leader

    4 days ago

    South Shields, South Tyneside, United Kingdom Morrisons Full time

    Are you good with people and a natural leader, or a great customer assistant looking for the next step in your career?Do you have a helpful and friendly style, enjoy meeting new people and going above and beyond for customers?We're looking for Team Leaders to lead our Service teams and drive our service performance forward for our customers.As a Checkout...

  • Service Team Leader

    8 hours ago

    South Shields, South Tyneside, United Kingdom Morrisons Full time

    Are you good with people and a natural leader, or a great customer assistant looking for the next step in your career?Do you have a helpful and friendly style, enjoy meeting new people and going above and beyond for customers?We're looking for Team Leaders to lead our Service teams and drive our service performance forward for our customers.As a Checkout...

  • Heat Pump Installer

    21 hours ago

    South Shields, South Tyneside, United Kingdom Hometree Full time

    Salary:per year depending on experience Role type: Permanent Location: North Shields field based with the requirement to occasionally work away from home depending on project location. Reporting to: Installation ManagerA full drivers license is required for this role with 6 points or less.About HometreeJoin Hometree Group and be at the forefront of...

  • North Tyne

    4 weeks ago

    North Shields, North Tyneside, United Kingdom The Hepatitis C Trust Full time

    Would you like to be part of a global effort to eliminate hepatitis C? We would welcome enthusiastic applicants with a passion for delivering services to underrepresented communities to join our efforts and ensure we reach out to as many service-users as possible, enabling what can be lifesaving treatment for many.   We are looking to expand our community...

  • Heat Pump Engineer

    54 minutes ago

    North Shields, North Tyneside, United Kingdom Geowarmth Full time

    At Geowarmth, we're passionate about sustainable heating solutions that make a real difference. Salary: £28,000 to £36,000 pa depending on experienceRole type: PermanentLocation: North ShieldsReporting to: Installations ManagerAbout GeowarmthGeowarmth are award-winning experts in the installation of carbon neutral home heating and energy solutions. From...