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Marketing Executive PPC and SEO

2 months ago

United Kingdom The LEAD Group Full time

Our client is seeking a talented and dynamic campaign marketing executive join their team. This multifaceted role is crucial to the company's growth, as you will have complete bottom-line responsibility for creating and executing innovative, international marketing plans deploying online and offline direct marketing tactics. 
Formulating and executing targeted marketing strategies for your portfolio of international events 
Forging mutually beneficial marketing partnerships with associations and publications 
Utilitising a full range of online marketing tactics, including social media, SEO and PPC
Nurturing customers up the advocacy ladder by engaging them with tailored marketing copy
Working closely with other internal departments to achieve project objectives
Hitting agreed targets for direct revenue generation and lead generation whilst closely managing the event marketing budget

Educated to degree level 2:1 or equivalent working experience -  ideally within marketing or communications
~2+ years’ marketing experience preferred, ideally gained within B2B publishing, conferences, events, exhibitions or a membership organisation
~ Experience with digital marketing (SEO & SEM, social media etc.)
~ Commercial mindset – Experience in managing budgets and ROI for maximum profit gain 
~ Is a creative problem-solver, detail focused and analytically inclined
~ This is a hybrid role; candidate must be able to commute to their office in London, 2 days a week. The role offers a competitive salary, and benefits such as a contributory pension scheme. A great opportunity for a successful candidate to join a company with ongoing career progression and a great working culture.