Corporate Events Project Manager

4 weeks ago


Lisburn Co Antrim, United Kingdom Bell Recruitment Full time €50,000

Marketing Manager (Interim position for 6-8 months)
Responsibilities:
Event planning, with a focus on driving booth traffic, organizing activities, and engaging with visitors to promote brand awareness and product interest.
Collaborate closely with the Marketing Director to develop comprehensive marketing campaigns for the company's product brands, utilizing diverse marketing techniques.
Contribute to the marketing strategy to determine and deliver the company’s overall marketing plans and strategic brand direction. Continuously review strategies to meet evolving marketing needs and priorities.
Work alongside Directors to establish aims and objectives for the marketing team, ensuring their successful delivery within agreed budgets.
Lead branding projects from conception through to market launch and analysis, ensuring alignment with brand direction and objectives.
Generate innovative concepts and ideas for marketing material to enhance brand awareness and customer loyalty.
Conduct sales analysis to evaluate promotional effectiveness, providing detailed reports to Directors.
Provide direction and leadership to the Marketing team, managing work priorities and delivery of targets.
Produce advertising, marketing brochures, and sales kits, including copywriting and print management.
Manage website development, content management, and social media profiles, ensuring timely updates.
Conduct research within associated trade sectors, reporting findings and market trends to the marketing department.
Collate and report competitor information, specifically on new products.
Plan and coordinate exhibitions and trade shows, including stand project management.
Develop strategies to drive traffic to the company's booth during events, including innovative tactics to increase footfall and engagement.
Organize and send out invitations to targeted attendees, leveraging various channels to maximize event attendance.
Plan engaging activities and interactive experiences at the company's booth to attract and retain visitor interest.
Devise strategies to effectively engage with visitors, capturing leads and fostering meaningful interactions to promote brand awareness and product interest.
Liaise with outside agencies for ongoing marketing projects.
Work closely with Sales teams to address marketing/promotional issues from customer visits.
Compile Customer Service and product training presentations for Sales teams.
Respond to customer requests for marketing information.
Ensure all marketing projects are delivered within agreed timelines.

Essential Criteria:
Bachelor's degree in Marketing or Business-related subject, minimum 2:1 award.
Minimum of 3 years Marketing Management experience, preferably in a similar role.
Experience leading branding projects from conception to market launch and analysis.
Demonstrated ability to manage multiple brands simultaneously.
Proficiency in Digital Marketing, including social media planning and content creation.
People management skills.
Excellent planning, organizational, verbal, and written communication skills.
Creative and imaginative with excellent attention to detail.
Proficient in Microsoft packages.
Ability to work independently and meet tight deadlines.

Job Type: Full-time
Pay: £50,000.00 per year
Schedule:

~ Monday to Friday


Work Location: In person



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