Assistant Brand Manager
2 weeks ago
Own Brand Assistant Manager
Harrow, London
Client Overview:
Our client is a leading player in the convenience market in the United Kingdom. With strategically located Distribution Centres across the country and a central office in Harrow, London, they continue to innovate and grow their brand. Their network includes independently owned licensed retailers and company-owned stores, catering to diverse communities across various locations.
We are seeking a highly motivated and dynamic individual to join our team as the Own Brand Assistant Manager. Reporting to the Brand Manager, you will play a pivotal role in supporting the development of a compelling customer and retailer proposition for own brand products. This role involves utilising customer and market data to drive new product and sales opportunities, ensuring the own brand remains a key part of the customer offering.
Responsibilities:
- Collaborate with the Senior Brand Manager and Brand Manager to understand customer and regional distribution company (RDC) requirements across all relevant product categories.
- Utilise internal and external data (sales, consumer insight, market trends) to prioritise product development in profitable areas.
- Develop a credible own brand proposition that meets diverse customer needs and delivers a point of difference.
- Oversee the design of product packaging to reflect key brand attributes.
- Champion own brand within the organisation through clear and engaging communication, driving sales and awareness.
- Coordinate with Marketing team, suppliers, and RDC colleagues to ensure successful product launches with trade and consumer marketing support.
- Manage the critical path and launch process to ensure all deadlines are met.
- Graduate level qualification or equivalent.
- Minimum of 2 years of experience in product, brand, or category management.
- A passion for food and sound knowledge of the retail environment.
- Demonstrated ability to work collaboratively in a team environment.
- Strong communication skills, both written and verbal.
- Proficiency in using data to drive decision-making.
- Experience with Microsoft Office Suite (Outlook, Word, PowerPoint, Excel).
Desirable Skills:
- Experience with CRM systems and email marketing platforms.
- Familiarity with basic project management principles.
- Previous experience in developing and implementing marketing campaigns.
- Ability to demonstrate alignment with company values: Excellent Service, Working in Partnership, Ambitious Objectives, Resilience.
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