Marketing & Corporate Affairs Manager (MARKETING PLANNER)
2 weeks ago
Job Description A fantastic opportunity has become available to play a key role as Marketing Planning Manager in the Planning & Partnering Team (P&P).
As a member of the Customer Brand & Engagement community, you will sit within the Personalisation & Performance Marketing Team and will be responsible for working in partnership with retail product & marketing teams to design marketing plans that meet customer needs and drive commercial & brand engagement outcomes.
The role requires marketing, planning and engagement expertise, business and commercial acumen, stakeholder management capability, strong interpersonal and communication skills, data, and insight analytical capability.
You’ll spend regular time with your key stakeholders building strong relationships and a deep understanding of the commercial/market/brand/channel/customer insight and the future propositional roadmap. And you’ll work collaboratively with your partner areas to develop detailed plans that meet customer needs and achieve our commercial & brand outcomes. As part of that you will work closely with the broader personalisation and performance teams to unlock potential and move closer towards our ambition of delivering truly personalised customer communications.
You’ll also work closely with other members of the Personalisation and Performance team on how we’ll measure our effectiveness and forecast for future activity. You will work in your team to generate innovative ideas for marketing, creating business cases to support them and driving a marketing plan forward.
Using your excellent organisational skills, you will help to arrange/prepare for stakeholder sharing sessions – including agendas, ensuring inputs and outputs are created.
You will help the team in understanding & sharing the future landscape of proposition & service, maintaining an holistic view and ensuring channel/creative/messaging consistency
Excellent stakeholder relationship management skills to support important partnerships across the community with the aim of supporting and evolving our planning approach.
you need to genuinely love collaborating and building exceptional relationships to thrive in this role)
You will have a ‘member first’ mindset, always looking at how we can evolve our customer experience through our marketing and planning.
Ideally, you will have a solid understanding of marketing within financial services and have valuable experience of working in campaign process or marketing matrix environment.
An excellent eye for detail to ensure plans are balanced and can be supported by the wider marketing community.
A team player who can work effectively with senior managers, members of the Brand, Customer & Engagement community, and members of our graduate programme alike.
It’s also about being clear, precise, and using language that we and, importantly, our customers and members can understand.
Push for better - This is about aiming high and constantly looking for better in how we work together and serve our customers and members.
A personal pension – if you put in 7% of your salary, we’ll top up by a further 16%
~ Life assurance worth 8x your salary
~ A great selection of additional benefits through our salary sacrifice scheme
~ Access to an annual performance related bonus
~ Access to training to help you develop and progress your career
~25 days holiday, pro rata
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