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Senior CRM Executive
2 months ago
Senior CRM Executive
- Salary: £46,000
- Location: London, Mansion House
- Industry: Fintech
Company Statement:
Our client is a leading name in SME finance, transforming the industry with cutting-edge technology and a commitment to fast, hassle-free funding solutions. They are on a mission to support small businesses by providing swift access to competitive finance, significantly impacting the economy. Focusing on innovation and exceptional customer service, they offer a dynamic and supportive environment where employees can thrive and make a difference.
Role Overview and Features:
- The Senior CRM Executive will be in charge of leading the development and build of CRM projects and communications to support a range of lifecycle stages of products. Working alongside the CRM, analytics and data partners, you will define the audience segmentation, contact strategies manual and automated campaigns.
Essential Skills:
- Proven experience in email marketing and CRM management, with hands-on knowledge of ESPs or CDPs.
- Strong analytical skills with the ability to measure campaign results and propose optimisations.
- Proficiency in HTML and understanding of CRM campaign data requirements.
- Ability to create engaging customer messaging and develop effective CRM strategies.
- Interest in SME business finance and the ability to connect with sector-specific products.
Benefits:
- Private Medical Insurance, Dental Insurance, and access to free online therapy sessions.
- Discounts on fitness memberships, electric cars, and more through Wellhub.
- Dedicated annual learning allowance and full access to an internal learning platform.
- Support for reproductive health and financial planning through exclusive partnerships.
- Award-winning parental leave policies and additional leave for fertility treatments and parental bereavement.