Brand Analyst

4 weeks ago

Reading Berkshire, United Kingdom Chase Full time

Brand Analyst - Respiratory - Berkshire Any additional information you require for this job can be found in the below text Make sure to read thoroughly, then apply. Our client is an innovation led transnational pharmaceutical company producing a wide range of generic and branded formulations. The behaviour of their leadership team and people has created an environment where entrepreneurship and innovation thrive. As part of their continued expansion in the UK, they are now seeking a talented Brand Analyst to work with their new Respiratory product. Reporting to the Senior Brand Manager, you will support the Commercial and Business Development teams by performing evaluations and analysis, and presenting timely reports to help the business remain competitive and identify opportunities. Key responsibilities will include:

  • Build models to monitor, identify and communicate insights, including business cases, emerging opportunities, risks, and trends effectively with the business teams and internal stakeholders
  • Become an expert in the various commercial datasets available across the UK business and build bespoke reports. Manage the 3rd party vendors supplying data to Lupin
  • Provide ad hoc analysis support as required, including review of 3rd party dossier opportunities and NHS contract management reports
  • Develop close working relationships with internal and external stakeholders to understand customer specific insights and agree actions
  • Support strategic and budget review processes and projects providing analyst support and guidance
  • Be involved in measuring value, impact, and return on investment of sales & marketing activities
  • Maintain an in-depth understanding of the NHS and relevant therapy area dynamics
Knowledge/Experience required:
  • Strong analytical and model building capabilities
  • A strong working knowledge of relevant analytical software and proficient in the use of relevant IT programmes e.g. Excel, Tableau
  • Experience in a business analysis or Business intelligence role ideally within the pharmaceutical industry
  • Ideally have a working knowledge of relevant NHS and pharmaceutical data sources and processing tools e.g. IQVIA Data cube, Power BI
  • Ideally have a good knowledge of the NHS landscape and pharmaceutical market, health policy trends and climate
This is a great place to enhance your career with a dynamic, talented and diverse workforce holding its corporate values and people agenda at the heart of its operations. A Highly Competitive Basic, Bonus and Benefits package will be offered. Please apply online or call CHASE on to find out more. Reference number: 33138

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