Senior Account Executive

2 weeks ago

London, United Kingdom MediaCom Full time

Activation Planning, Senior Account Executive
EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.
EssenceMediacomX sits within the legacy Essence building on Oxford Street. Our clients include many exciting brands such as Google, ITV, Airbnb, BT/EE, NBCUniversal and L’Oréal to name a few.
We are looking for Biddable focused planners, to help better serve the client (Mars), so that when the Programmatic/Social/Search talent are busy in the platforms activating campaigns- the planners can be talking to the Client and giving an overall idea on where we are at.
Our clients are a mix of marketing, product and media experts. Highly commercial and with an impressive grasp of their markets, they will continuously challenge your thinking to get to the best solutions for driving growth in their dynamic product categories.
The Media Planning Senior Executive supports team deliverables across the campaign lifecycle by collating, managing and analysing data from internal and external sources. They use industry and proprietary research tools to uncover insights to feed into planning decisions and compile historical data to ensure previous campaign learning is incorporated into new plans.
Media Planning Senior Executives stay close to the plan during the live phase to support the optimisation of performance in-flight. Management Responsibility
The Senior Media Planning Executive may work closely with a junior executive/ help manage oversee.
Train junior executives on day-to-day requirements and work with them to ensure smooth project management
Provide timely and actionable feedback to aid junior executive work quality improvement.

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