Marketing Executive/Senior Executive

3 weeks ago

Epping Essex, United Kingdom House Recruiting Full time €26,000 - €30,000

Marketing Executive
* £26,000 to £30,000 depending on experience
* Progression and development opportunities
* Working with household name brands
As well as being specialists in the events sector, the Company’s creative flare produces well established publications and a series of award-winning magazines and websites.
You will be working with the Marketing Manager and Show Team to develop and deliver comprehensive PR and marketing plans. Ultimately, you will be working to ensure attendance levels and the sales targets are achieved through promotional activity and content. You will report to the Portfolio Marketing Manager, but will work closely with the Event Director, Features Manager and wider event team to pull everything together. You will also be asked to manage a Marketing Executive and Marketing Assistant during the campaigns.
* Assist in producing and implementing a marketing and promotional plan, including schedules for media, direct marketing, digital marketing, and PR.
* Identify and secure essential media partnerships and other third-party promotional partnerships, delivering strategies to maximise promotion for the portfolio of exhibitions.
* To produce and manage a regularly updated and optimised positive web presence for all exhibitions, which is easy to find and navigate. Also, to ensure your exhibition is present and up to date on all relevant corporate and industry websites.
* To produce and manage social media promotion channels across Facebook, Twitter, Instagram and Pinterest including paid for advertising.
* To track the effectiveness of all items of marketing communication against agreed performance measures and produce a post-evaluation of your campaigns.
* To communicate with exhibitors to generate content, create their profiles and promote attendance to the Show via their channels.
* To work on-site at the exhibitions, delivering at Show marketing activations, overseeing photography and videography, chaperoning talent, and managing customer service inboxes and box office enquires.
* We need someone who is creative, confident, adaptable, ambitious, dynamic and essentially able to bring a new energy to the brands.
Leading from the front, with a strong work ethic and a great sense of humour you will be able to manage multiple projects and deliver them on time.
* Innovative with the desire to push creative boundaries
* Planning and organising
* Relationship building
* You will get to work on the best brands in the industry

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