Website Content Designer

4 weeks ago


United Kingdom AW Media Recruitment Full time

AW Media Recruitment are delighted to be partnering this content driven, media publishing company that delivers news and insight to iGaming professionals and investors. This role is based in West London and is hybrid working, with some days required in the office. In this newly created role, the Content Designer will play a huge role in shaping the user journey through the website, helping guide the audience decision making. The company already has a significant audience and they are looking for some new innovative thinking and approaches to help them make better decisions.

We’ll set out the vision, and we’ll support you to help make it a key position within the business by outlining an overarching strategy for the position.
 
We’re looking for someone eager to get to grips with the B2B gambling audience to learn what makes them tick, supported by insights from our content, marketing, data and technology teams. You’ll act as a ‘conscience’ for the team, supporting the global content director and audience commercial director in ensuring we tailor our messaging and user experience for the global gambling industry.
 
This role touches on multiple departments across the business, and we’ll look to you to work with multiple teams, whether that’s content, marketing or technology, to ensure digital content is designed, developed and managed with the best possible user experience in mind. We’ll look to you to map our content, helping us take multiple disparate sources to build a core model for content to take a large audience, and make it larger.
 
A skilled UX writer
But we’re working in a competitive industry - we want to justify our expansion plans by combining the roll-out with a customer journey that reflects high standards across the gaming industry. You’ll play a key role in mapping the UX journey, making sign-ups feel seamless.
 
A visual content creator
As we build out new products and services, we’re looking to make sure they set new standards for B2B gaming media. If you have skills at picking out what matters for the market, and can bring new ways of visualising information or data, whether that’s through infographics, video or something more unique, this is a good fit for you.
 
Content design strategy
There’ll be targets around conversions for each project, whether that’s increasing webinar sign-ups or turning people from vaguely interested in a paid product to a warm lead or sale.
 
We’ll help you meet the right people - it’ll be down to you to build a network of close contacts.

AW Media are an equal opportunity agency and will consider all applications.
We strive to include diversity, equity, and inclusion practices in our everyday work, and  w e commit to using these for our business and for all our Clients & Candidates.
 



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