Marketing Coordinator, Brand
3 weeks ago
The successful candidate will have a passion for digital marketing. They will be accountable for overseeing multiple paid digital marketing platforms and email marketing for the companies e-commerce brands. A large focus of the role will be the management of paid social media channels such as Instagram/Facebook and the brands email marketing channels which will involve the creation of email campaigns and management of email flows. There is a primary focus on optimising paid campaigns across all platforms to achieve a specific Return on Advertising Spend (ROAS). To achieve this the individual will also have a good creative eye and be up to date with social media trends.
TE Brands Ltd is building fast-growing e-commerce brands. With one specific brand (Contempee) in the home decor niche taking the majority of focus right now. Be an expert in Paid Social platforms (Facebook, Instagram, TikTok, google etc.), demonstrating an in-depth understanding of campaign tactics, creatives and their impact on marketing metrics such as CPC, CPM & ROAS.
Collaborate with our videographer/editor and creators to come up with new creative ideas to be implemented into the paid campaigns.
Manage new creative plans and scaling strategies. Creating a solid feedback loop between the team to create a better flow of new creative and paid social media management.
Monitor creative performance to enable the best feedback for further creative iterations and new ideas.
Ensure that all paid performance marketing consistently exceeds target ROAS each month/quarter.
Continually learning about the latest updates to paid social media platforms.
Learn from an outsourced expert on the best way to manage paid social media campaigns.
Utilise project management skills to oversee projects related to the role.
Manage the email content calendar
Provide weekly reports on campaign and flow performance.
Minimum of 2 years paid media management, especially for instagram/Facebook (Meta).
Minimum of 1 year experience in email marketing and the creation of campaigns / flows.
Great at analysing data and providing reports and feedback.
Proficient in Google Analytics, Microsoft Excel, and Google Sheets.
Skilled in carrying out market research.
If you are passionate about marketing and have the skills we are looking for, we would love to hear from you.
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