Marketing Manager
3 days ago
My client are a leading professional services organisation offering expert recruitment solutions across multiple industries. Due to ongoing digital transformation, we are recruiting a Global Marketing Automation Specialist to head-up a leads project in Salesforce Marketing Cloud on an 18-month contract, working hybrid from offices in central London.
As Global Marketing Automation Specialist, you will jointly lead and develop a global project and subsequent roll-out of an enhanced lead capture and passing process in Salesforce Marketing Cloud. Design and maintain scalable SFMC architecture for multi-channel automations
Build and optimise Cloud Pages for dynamic content and custom functionality
Develop and maintain SQL-based data extensions and automation scripts
Diagnose and resolve technical issues in journeys, automations and integrations
Support global regions with testing and roll-out of new functionality, remaining hands-on with QA checks and 'go-live'
You will have extensive experience building Marketing Automations in Salesforce Marketing Cloud, with an in-depth understanding of Marketing Campaign processes and requirements - ideally including familiarity with B2B leads journeys/sales funnels. ~
Email Studio, Journey Builder, Automation Studio
Strong knowledge of AMPscript and SQL for data manipulation
Understanding of lifecycle marketing, segmentation, and personalisation strategies
Familiarity with GDPR and data compliance in marketing automation
Strong data analysis skills for campaign optimisation
You will receive a salary of up to £55,000 per annum for this 18-month contract. You will also be eligible for a corporate benefits package including a pension scheme, 25 days holiday + Bank Holidays, and other flexible benefits. You will work on a hybrid basis, requiring 2-3 days per week in central London offices. Hays Specialist Recruitment Limited acts as an employment agency for permanent recruitment and employment business for the supply of temporary workers. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at hays.co.uk
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