Senior Brand Manager
2 weeks ago
Senior Brand Manager
FMCG - Food
Maidenhead (hybrid 3 days connecting / 2 days WFH)
Circa £65,000 + travel allowance, generous bonus and benefits
The role will be a key member of the UK brand team and will be responsible for delivery of brand plan for this iconic brand. Responsible for the shaping and delivery of the 3 year brand plan and annual budgets, leading the internal and external sell-in of the plan.
Play a lead role in building a long term, sustainable, innovation pipeline for and delivering existing new product development initiatives.
Closely monitor brand health and in market performance, adjusting plans when required to build a high performing product portfolio.
Ownership of the brand P&L, including all marketing spend, identifying opportunities to optimise with cross functional support.
Build strong working relationship with key agency partners to deliver the agreed brand plan inc. ATL, design, digital and social.
Educated to degree level, ideally with a business or marketing related degree.
At least 5 years marketing experience in a branded FMCG business.
Commercial experience, able to interrogate a brand P&L, identifying issues and opportunities, making interventions at pace.
A proven track record of being a strong team player and building strong cross function relationships.
Contributory company pension scheme.
~ Company travel allowance.
~ Private healthcare.
~ Enhanced maternity, paternity and sick pay.
~25 days annual leave plus eight days Bank Holiday as well as a purchase scheme.
~ Cycle to work scheme.
We embrace diversity and are committed to creating an inclusive recruitment process that means people can be their best authentic self. ️
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