CRM Product Account Manager

1 month ago

United Kingdom Sportradar Full time

Who we are

  • VAIX is on a mission to use AI to transform human capability and business opportunity in online gaming. We are a subsidiary Sportradar, means lots of data to play with.
  • First to market, we brought Netflix and Spotify to online gaming, and acquired by Sportradar in 2022, we are looking for innovative people to keep us on the forefront of the industry.
  • Our journey began in online gaming, where we leverage the extraordinarily rich data flows and our deep vertical knowledge of that space to transform entertainment and loyalty. Thanks to our union with Sportradar we can use the industry’s biggest source of data to create products and interfaces that are more dynamic and exciting because they are deeply personalized.


What we d

  • oVAIX creates deeply integrated and powerful corporate AI solutions, enabling B2C operators to utilize the power of machine learning for their customers and operations
  • .We are building a wide range of Machine Learning algorithms; domain-specific Recommendation engines, human behavior predictive models and Natural Language Processing model

.
We are seeking an experience d Product Account Manag er – to manage the daily and long term marketing & CRM strategy for our Managed Marketing Services (MMS) Client

s.In this role, you'll be at the forefront of AI-powered marketing, working with cutting-edge technology that's reshaping the gambling industry. As an experienced B2C marketer with a strong background in data and analytics, you'll drive game-changing strategies for B2C operators. You'll be part of a dynamic team owning and delivering marketing performance in a fast-growing business area and are comfortable bringing new ideas to the tabl

e.
Reporting to the Head of Marketing Services, you'll collaborate closely with Product, Development, Analytics, Business Development, and Sales teams. Your responsibility will be to work hand-in-hand with MBS clients, managing their Marketing Services and leveraging AI to transform their CRM strategies. This position offers a unique opportunity to blend your marketing expertise with advanced AI tools, directly impacting client success in the evolving landscape of online gami

ng.
THE CHALL

  • ENGEYou will drive sales & sales support for new and existing custom
  • ers.You will manage client accounts, with a focus on AI Marketing & CRM servi
  • ces.Take full ownership of the product and customer relationships and provide operational support for running, monitoring and handling issues on AI-driven produ
  • cts.Reporting on customers marketing and CRM activit
  • ies.Enhance Marketing Services offer by adding new acquisition, retention, and reactivation products to the portfo
  • lio.Stay ahead of market shifts, consumer trends, and competitor strategies, adapting marketing when opportunities eme

rge.
YOUR PR

  • OFILEBachelor's degree or higher, preferably in Marketing, Business, or related f
  • ield.Proven experience managing full-cycle B2C marketing operations, with B2B exposure as a
  • plus.Strong background in customer-facing roles such as Account Management, Sales, or Pre-s
  • ales.Proficiency in monitoring, analyzing, and refining marketing strategies for optimal perform
  • ance.Experience in Product Management, Project Management, and/o
  • r QA.Proficiency in CRM systems, BI tools, and data analysis techni
  • ques.Strong communication and interpersonal skills to effectively convey marketing strategies and product benefits to clients and internal t
  • eams.Proactively identify and address bottlenecks, driving progress and solutions across the organization. Act as a bridge between departments, organizations, and processes to ensure seamless collaboration and effici
  • ency.Strong "get things done the right way" work e
  • thic.Eagerness to learn new tools and proce
  • sses.Fluency in English and an additional language essen

tial.
OUR

  • OFFERYou’ll be surrounded by enthusiastic sports betting and igaming industry experts, this is a chance to turn your passion into a c
  • areer.Platform to gain international recognition for your expertise and build a career in one of the fastest-growing businesses in the digital sports enviro
  • nment.We equip you with competent hands-on managers who are top performers in their field and have a passion for the ind
  • ustry.We are a diverse and collaborative global team with a unique spirit, determined to achieve our goals with integrity and
  • focus.We talk sports every day and take the sporting spirit into our daily
  • work.Work from our Central office, participate in regular team and office social events, and thrive in a hybrid work

setup.

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