Product Marketing Manager

3 weeks ago

Maidenhead Berkshire, United Kingdom Lexmark Full time

Reporting to the EMEA Head of Business & Portfolio Development, the Product Marketing Manager is responsible for the implementation and execution of Product (inc. hardware, solutions, services, software and annuities) related launches and initiatives in the Western Europe & South African region.
This role will work cross-functionally with both Global Marketing and Sales to plan and carry out product portfolio related activities that align to the Sales & Marketing priorities and are designed to acquire, engage and accelerate demand for sales.


Communicate necessary product launch information to customers and sales teams to ensure smooth logistics and inventory management.
Attend Global & EMEA Marketing calls and communicate relevant information to local Field Marketing and Sales teams.
Work with central teams during the pricing process to provide local market insights and positioning information.
Leverage market intelligence and competitive analysis to provide regular updates on market share, competitive dynamics, and positions.
Assist with product logistics and set up for office showrooms to ensure it is updated with the latest products and solutions.
Assist with product logistics and set up for relevant marketing events.
Liaise with marketing channels and key account teams to address products with insufficient sales.
Track and report on defined KPIs for product marketing initiatives.
Provide input for promotions for products with high inventory but low forecast.
Manage the pre-launch ordering and distribution of beta/eval units.

Periodic travel required (around 20-30%) when permitted.


Bachelor’s Degree or equivalent experience
Minimum of 2 years related B2B marketing experience: Product Marketing, Product Management, PR
Some project management and cross-functional collaboration experience
Proficient in the full Microsoft Office Suite platform (D365 would be beneficial)
Excellent writing skills and attention to detail
Planning, project management and analytical skills
Professional level of English language knowledge (verbal and written)
Fluency in Additional European language (German, French)


Unfortunately, due to the large volume of incoming applications, we are not able to send you further written notification should your application not meet the requirements detailed in the advertisement.

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