Senior Brand

4 weeks ago

London, United Kingdom Curveanalytics Full time

At Curve Analytics, we are a next-gen insights and analytics consultancy that leverages digital consumer data to help businesses unlock consumer opportunities. Digital consumer data is powerful; We transform and analyse data from sources such as Social, Reviews, Search, and Web to reveal fresh insights for our clients.
Product Innovation : uncovering consumer expectations and desires for product and product experience
Brand Health and Strategy : Unleashing the power of digital data to optimise the brand portfolio and monitor, benchmark and improve brand health
Brand and competitor insights across the digital marketing mix
Digital Performance Tracking : Monitoring the metrics that matter to measure performance of activations
You will join our Insights and Analytics Consulting Practice and work in close partnership with our Technology team. As a Consultant in our team, you’ll play a crucial role in delivering strategic insights to clients, driving analytics programmes and be integral to shaping the future of brands we work with.
You will have the opportunity to work on a range of client projects and interface with multiple business functions, supporting the delivery of workstreams while also being hands-on in delivering analysis. A confident communicator with a passion for the power of digital data, you will bring an innovative and creative mindset to the team.
Analysing consumer data from various sources to uncover brand and product insights to support the client’s strategic priorities and deliver commercial growth
Working with a range of business and technical stakeholders to understand and gather requirements (to inform analytical solutions and scope insights projects)
Following a structured approach to analysing data in order to uncover stories, themes and insights
Learning how to plan, scope and manage the delivery of new work, with support from more senior colleagues
Understanding and experience of one or more of the following: traditional research, digital research, insights projects and/or analytics projects
~ Strong analytical skills and an ability to interpret data to pull out key insights
~ Ability to apply creative thinking and strategic thinking
~ Proven track record of project delivery
~ Experience utilising digital data tools (e.g., social listening tools, search keyword tools, web traffic tools, etc.) is a bonus
~30 minute video interview with the People & Operations Team
~ 45 minute video interview with one of the Directors
~

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