Project Editor

2 weeks ago


London, United Kingdom HuffPost Full time

As an expert in how to engage digital audiences, including social media and SEO, you will be responsible for growing our audiences against site goals.

You will help shape our commissioning process to help ensure our articles and videos resonate with our current audience, as well as expanding our reach and engagement. The ideal candidate will have a background that spans lifestyle, politics and entertainment, and be comfortable using data and analytics to inform all decision-making, including commissioning and on-page headlines. HuffPost UK recently became part of a strategic partnership with The Independent, which now operates BuzzFeed’s brands in the UK both editorially and commercially.

Help develop social and SEO strategy with the EIC, working with a wider team of audience editors and analysts across all Independent brands.
Use analytics tools and data to improve understanding of what does well on each platform, including video, then use this knowledge to communicate best practice across the newsroom
Know how to write headlines, vertical video titles and social sells that will get people talking
Nurture HuffPost UK’s relationship with third-party platforms (Apple News, Upday, Flipboard, etc) including day-to-day communication to make third parties aware of our priority stories
Communicate and brainstorm with content creators to achieve goals and meet deadlines
Edit the front page of HuffPost UK, curating our journalism for maximum impact and audience, including our weekend content, special projects and for big events
Leverage third party tools for tracking and reporting on content performance
Help maintain the kind and collaborative HuffPost culture
A proven understanding of search and social (particularly Instagram and TikTok) and experience have running social media accounts for a major publisher or brand
A keen sense for how to make stories and videos compelling using images, headlines, and other publishing elements
Rock-solid news judgement; A willingness to experiment and reiterate on past successes, and be interested in analysing the results of our work to help inspire the newsroom



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