Senior Marketing, Brand and Communications
7 days ago
Space Executive have been engaged by a world leading hyper growth beauty brand to help them find a Global Head of Brand.
Our client was founded in 2018, capturing the spirit of clean, vegan beauty products, sprinkling its magic across all of our innovative formulas. With 22 beauty awards and operating in 38 countries across retail, Amazon & our direct channel, they are set to continue their rapid growth. From haircare, suncare and skincare, they combine clinically proven actives with tropical goodness and a sustainable beauty focus.
As the Head of Brand at our client, you will play a pivotal role in shaping and driving the brand and product launch and marketing strategy across global markets. Reporting to the Managing Director, you will lead a dynamic team responsible for orchestrating innovative marketing campaigns, managing brand activations, and spearheading product launches to enhance brand presence and achieve commercial success.
Develop and implement comprehensive marketing strategies to meet commercial targets and enhance brand equity.
Lead a team of 12 marketing professionals in areas such as social media, influencer engagement, brand marketing, and design.
Drive the creative direction, strategic positioning and execution of new product launches, ensuring alignment with market needs and brand values.
Manage and execute 360-degree global marketing campaigns from concept through execution, collaborating with cross-functional teams including Creative, Product Development, Digital, Customer Experience, and Operations.
Oversee the brand's social media strategy, particularly focusing on growing TikTok reach and community engagement. Instagram, Youtube and Facebook and to enhance organic reach and customer interaction.
Develop and maintain strong relationships with PR agencies and content creators globally to secure top-tier media coverage and innovative content collaborations.
Champion the brand's presence in new territories, working closely with the Trade Marketing Manager to ensure cohesive brand messaging and successful market entries.
A minimum of 7 years' experience in brand management, social media, and marketing within the beauty industry.
At least 5 years of management experience, preferably leading large teams in a dynamic, fast-paced environment.
Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
Strong analytical skills with a proven track record in using data to drive brand decisions and strategies.
Experience in managing a global brand with a deep understanding of various international markets, particularly the US, UK, Europe, and Australia.
Creative thinker with a performance marketing mindset, adept at operating under pressure and meeting tight deadlines.
The opportunity to lead a renowned beauty brand with a global footprint.
Competitive salary and benefits package.
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