Marketing Manager, Education

2 weeks ago


London, United Kingdom Colossyan Full time

The landscape of video content is vast and ever-changing. Billions interact with video daily, yet the creation process remains out of reach for many. With our generative AI, creators can bypass traditional production hurdles, crafting and localizing videos in a fraction of the time.
Say goodbye to costly studios and hello to the future of video production, a future where communication barriers are obliterated and advanced technology is at everyone's fingertips.
After securing $5m in our Series A Round, we're closer to our mission of aiding creators in video production. We target the corporate training sector, assisting professionals globally in crafting quality content while saving time and money.
We're proud to serve a diverse clientele, including startups, SMEs, and international brands like BDO, P&G, BASF, and BMW.
Experience the magic of our fully self-served product and create a video effortlessly—no signup needed. Experience the energy and unity of our summer offsite in this video .
As our Lifecycle Marketing Manager, you'll be the architect of our customer journey, creating campaigns to guide each individual from initial curiosity to brand ambassador. You'll blend analytical prowess with creative flair, and mastery of email and marketing automations weaving a tapestry of engaging touchpoints that keep customers connected and invested.
Curate valuable content assets, including reports, webinars, case studies, and white papers, addressing specific customer needs and fostering thought leadership.
- Leverage marketing automation tools to tailor email campaigns, nurture leads and track campaign performance with laser precision.
- Analyze customer engagement and lead lifecycle data to identify growth opportunities and refine strategies.
- Combat churn with targeted re-engagement campaigns, personalized offers, and loyalty programs, building long-term partnerships and turning clients into recurring revenue streams.
- Convert satisfied customers into vocal brand advocates by fostering positive experiences, encouraging referrals, and offering exclusive benefits, expanding reach and amplifying credibility.
3+ years of experience in B2B marketing, ideally with a focus on lifecycle marketing, email marketing or lead generation.
- Proven track record of success in creating and executing marketing campaigns, demonstrating tangible results like increased lead generation, conversion rates, and customer retention.
- Proficient in data analysis, reporting, and deriving actionable insights.
- Knowledge of marketing automation technologies and integration.
- Competitive salary
???? Flexible paid time off
????️ Join Colossyan and be a part of a team that's redefining video creation with AI, shaping the future of the industry, and breaking global communication barriers.
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