Head of Digital Marketing

1 month ago


Cheltenham Gloucestershire, United Kingdom Novo Executive Search Full time

Head Of Digital Marketing
Salary: Competitive salary and package
Our client is a multi-award winner of the Conde Nast Traveller ‘World’s Best Tour Operator’ award, a luxury travel company established by a team of extraordinarily knowledgeable professionals. Year on year, they are responsible for arranging the very best in luxury travel experiences across the globe, for some of the most prestigious customers.
They have a requirement, in support of their growth trajectory, to appoint a Head of Digital Marketing. This new appointment will support the execution of an improved online presence, they will be an expert in all things digital marketing. The role will suit an individual who loves all things digital – from the creative end of the spectrum to the data / technical – with a track record of delivering strong lead generation results, autonomously. The successful candidate will ultimately be responsible for increasing quality traffic to the website and social media sites and generating appropriate convertible leads.
The role requires B2C digital marketing experience and experience of the nuances associated with the High-Net-Worth market would be highly advantageous. PAID SEARCH MARKETING DIGITAL ADVERTISING SOCIAL MEDIA ADVERTISING WEBSITE CONTENT & DEVELOPMENT SEARCH ENGINE OPTIMISATION We are seeking a results-driven, digitally fluent individual who thrives in a competitive, creative environment, to deliver this brief. A background in luxury brand marketing is a distinct advantage and an ability to use imagery and copy to position such a brand is essential.
Intuitive understanding of luxury brand positioning and communications. Creativity, including a good eye for selecting captivating photography, graphics and video. Experience of travel to a wide range of destinations is an advantage, though not essential.
Head Of Digital Marketing (HofDM JW 04/24)
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