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Digital Marketing Manager

4 months ago


City of London Greater London, United Kingdom MBM Executive Travel Recruitment Full time

Our client seeks a skilled Digital Marketing Manager to spearhead our luxury travel brand's online presence. Have you got what it takes to succeed The following information should be read carefully by all candidates. Your primary focus will be developing and executing a robust digital marketing strategy, with a keen eye on shaping our brand's identity. This role offers an opportunity to showcase your expertise across various digital channels, including Organic & Paid Social, Influencer Marketing, Affiliates, and PPC, all aimed at enhancing brand visibility and driving conversions. Key Responsibilities: PPC Support: Manage PPC campaigns, collaborating with the team to optimize search marketing approaches for targeted engagement and conversions. Strategic Vision Contribution: Align digital marketing initiatives with broader strategic goals, influencing market positioning and customer engagement. ​​​​​​​Brand and Customer Insight: Dive deep into our customer demographics, booking behaviours, and preferences to inform digital marketing strategies and resonate with our audience effectively. Organic Social Media: Curate and manage organic social media platforms to reflect our brand's luxury essence and foster meaningful connections with our audience. Paid Social: Collaborate on crafting and executing a comprehensive paid social media strategy to attract potential customers and guide them through the conversion journey. Affiliates, PR, & Influencers: Partner with affiliates, PR teams, and influencers to elevate brand visibility and prestige. Content and Assets Creation: Develop engaging copy and design assets for digital campaigns across various channels to drive brand awareness and engagement. Apply now to be part of a great team