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Email Marketing Manager

4 weeks ago

England, United Kingdom Better Placed Ltd - A Sunday Times Top 10 Employer in 2023! Full time

Job Description

We have a super opportunity for a CRM / Email Marketing Manager to join a travel / leisure business in North Yorkshire. You will be a car driver (due to the location of the office) and should be able to travel to their offices 2 x days per week.

Responsibilities will include:

  • oversee the development and execution of email marketing campaigns and CRM (Customer Relationship Management) strategies to engage and retain customers or clients.
  • leverage email communication and CRM platforms to nurture leads, build brand loyalty, and drive conversions.
  • crafting compelling email content, segmenting email lists, designing automated workflows, and analysing campaign performance metrics to optimise results.
  • enhancing customer relationships, increase brand awareness, and ultimately contribute to business growth and revenue generation
  • take day-to-day responsibility for email scheduling, delivery, reporting and campaign selections

We're looking for someone with experience in A/B Testing, experience in managing CRM / Email marketing campaigns and someone confident in analysing the data and delivering reports.

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