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FMCG Brand Marketing Manager
1 month ago
Assistant Brand Manager – popchips
Slough - Hybrid (2-3 days per week in HQ)
Attractive base salary
Bonus scheme - with an excellent track record of over-achievement
Annual Salary Review
Medicash health cash plan / Private healthcare (role/grade dependent) / Digital GP service and Best Doctors (2nd Medical Opinion service) and Cancer care
Holiday buy scheme
Electric Vehicle Scheme
KP4ME - online benefits, discounts, prizes, competitions and information platform with access to mental, physical and financial wellbeing information and tools
But to keep the good times poppin’, we need some poptastic teammates who share our positivity, energy, and enthusiasm in creating happy snacking moments. We’re on the lookout for a pop notch Assistant Brand Manager to support our exciting growth plans on popchips, which includes launching disruptive innovation, activating our major music partnership with Tom Grennan & Live Nation, and much more
This is an ideal opportunity for a junior marketer with some previous FMCG to work on a priority brand in a fun, friendly and fast-paced environment. You will pay a key role in delivering the marketing plans in line with brand strategy, which includes the development & execution of TTL campaigns as well as the NPD & EPD product plan. In addition, you’ll lead the tracking and management of the marketing budget and reporting on brand performance.
The office is located in Slough (hybrid: 2-3 days) with occasional travel required to events, agency meetings and manufacturing sites.
As Assistant Brand Manager, what will you be doing?
Support the brand team in the creation & execution of the 3 year brand vision, strategy, and plan
Lead, and work cross functionally, to deliver key projects, via a stage gate process, throughout the year
Liaise with agencies to support the execution of the marketing plans
Manage monthly brand performance reports, as well as ad hoc analysis. This will include the internal P&L & external brand consumer metrics, and competitor analysis to generate insight led actions and recommendations
Support management of marketing budget, including PO raising / receipting, as well as tracking and reporting on spend
Passionate about brands and marketing
Positive, inquisitive, self-starter who’s not afraid to ask for help
Good at building relationships, with the ability to communicate with a wide range of stakeholders
Experienced with consumer brand data, analytics and reporting
FMCG experience (min 1yr)
#LI-LE1 #LI-Hybrid #CVL
