Digital Marketing Officer
3 weeks ago
The role will form an integral part of the Marketing Team, which sits within the Admissions and Marketing Department. The appointee will report to the Director of Admissions and Marketing and will work alongside the current Marketing Team.
We are looking for an experienced and strategic marketing professional to join our exceptional Marketing Team as a Digital Marketing Officer. The Digital Marketing Officer will assist the Director of Admissions and Marketing with the planning and delivery of the annual marketing plan and will be responsible for managing the day-to-day activities to support the key strategic aims.
The successful candidate will play a vital role in promoting Stonyhurst College and Stonyhurst St Mary’s Hall to prospective parents and pupils; alongside supporting internal departments. Using your proven experience, you will work closely with the team to contribute towards the department’s strategic aims, and will provide support in the development and deployment of digital marketing campaigns in support of school admissions activity & events, such as open days and scholarships.
A versatile role, the Digital Marketing Officer will provide creative input, deliver PPC campaigns in line with current campaigns and times of year, drive SEO traffic to the website, and promote the school through the creation and management of social media campaigns utilising Facebook Ads and Facebook Business Manager to drive registrations. The successful candidate will create an SEO strategy with consideration to back linking, technical and on page SEO. You will regularly review efforts in order to continuously improve performance and optimise blogs for SEO.
For more details including the job description and person specification, please download the candidate information pack.
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