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Marketing Manager

4 months ago


Waverley Surrey, United Kingdom 2i Recruit Ltd Full time

Our client is seeking an experienced Marketing Manager to join their dynamic team. The ideal candidate will have prior experience in a Marketing Manager role, preferably within the retail sector. This is a small, creative, and passionate team searching for a dedicated professional to contribute to their success.
Be responsible for the overall marketing strategy for the organisation, working closely with the CEO, Sales & Operations Director and Inclusion & Communications Manager to make sure that the product is presented and sold in the optimum way at all times across all channels.


~ Own the organisations Brand Bible and Target Audience analysis, making sure it is kept up-to-date and adhered to across all activity.


Work closely with the Inclusion & Communications Manager to ensure that the team are represented sensitively using the right language and tone at all times in all marketing activity.
Be responsible for developing ideas and strategies for all brand, seasonal and event led Marketing campaigns managing all assets, talents and tools available within the team, the systems, the digital agency and other third parties we work with.

Manage the implementation of all campaigns in all areas, overseeing the team involved, with the ability to happily be hands on when needed.
Manage the continued development and growth of our websites, ensuring that they deliver the most impactful brand and product information needed to engage users and drive sales.

~ Manage the growth of social media platforms increasing engagement, growing followers, representing the brand and the products, making sure that they are commercially optimised (including paid for activity


Plan and oversee the production of email marketing campaigns to subscriber bases, optimising messaging to relevant targets
Analyse the efficacy of all marketing activity, specifically using Shopify reports & Google Analytics to identify strengths and weaknesses, with the ability to learn and evolve based on data evidence.

Work closely with the Inclusion & Communications Manager to develop PR & Influencer activity that ties in with marketing campaigns.
Manage the overall look and feel of the retail shop including the window, stock, signage, promotions and campaigns.
Managing relationships with external consultants, including but not restricted to a digital agency and photographer.
Set, manage and track marketing budgets, liaising with Finance Team where necessary.
Be able to manage a small team, including the management of annual reviews, annual leave, sickness and any other related team issues.
Minimum 4 years Marketing experience, with a proven track record


~ Experience of building/managing websites


~ Experience of using social media for commercial purposes


~ Specific experience of e-commerce, customer UX and onsite SEO essential.


~ Working knowledge of Microsoft Office


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