Product Development Designer

3 weeks ago

London, United Kingdom Netflix Full time

It’s an amazing time to be joining Netflix as we continue to transform entertainment globally. Netflix is the world's leading internet entertainment service with 260+ million paid memberships in over 190 countries enjoying TV series, documentaries, and feature films across a wide variety of genres and languages. Members can play, pause and resume watching, all without commercials or commitments.
We are pursuing consumer products because we believe it will drive meaningful show awareness/buzz with more tangible, curated ways to interact with our most popular content and in effect, drive long term value. We want merchandise, interactive games, and experiences to help promote our titles and build them into title brands, or franchises, so they become part of the zeitgeist for longer periods of time.
We’re seeking someone to work with the Global Product Development and Creative team here in EMEA to set creative direction and drive innovation through the lens of food and beverage to create excellent product merchandise that supports storytelling as it relates to Netflix titles and content. This person understands how to build compelling product ranges by translating core brand attributes and into compelling and conversation driving ranges utilizing style guide creative assets to achieve outstanding assortments.
Be an integral part of the EMEA PDC team covering all product development aspects of the CP business across all local markets.
Lead the development and execution of Netflix properties in how they turn up across all food and beverage categories.
Manage freelancers and outside agencies in the development of creative tools, such as
mood boards, product mock ups and other needs to assist in driving the creative direction of products from Infant to Adult.
Partner with licensees to drive innovation and supply feedback from concept to final product approval ensuring brand vision, design quality and product integrity.
Build and maintain close relationships with cross functional teams such as Licensing, MSD and Retail Marketing to support overall brand vision.
Align with key stakeholders across content makers, brand partnerships, BLA, creative marketing and regional marketing teams where applicable to maximize the impact of our strategies.
10+ years of experience in directing creative vision for food and beverage product development categories, with either vertical or entertainment/licensed brands or retail.
~ Strong desire to think outside the box and innovate - exercising storytelling and joy through creative execution and product development.
~ Ongoing observation and knowledge of f&b trends and npd, and the ability to apply that knowledge to direct brand vision and create compelling products.
~ Understanding of the competitive brand and European retail landscape.
~ Ability to communicate clearly and effectively with contractors and agencies in soliciting creative projects and deliverables.
~ Excellent communication skills, both verbal and digital.
~ Essential project and time management skills.
~ Italian speaking, however multilingual is advantageous.
~ EMEA regional experience.
~ Adobe Illustrator and Photoshop skills are a must.

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