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Marketing Automation Coordinator

4 weeks ago

Milton Cambridgeshire, United Kingdom Taylor & Francis Group Full time
Job Description

Informa is a leading academic publishing, business intelligence, knowledge, and events business, creating unique content and connectivity for customers all over the world. It is listed on the London Stock Exchange and is a member of the FTSE 100.

Taylor & Francis is one of the world’s largest publishers of high-quality, peer reviewed scholarly journals, books, e-books and reference works. We empower learners, thinkers and doers with trusted knowledge that advances research and enriches lives. We bring together diverse people, ideas and opinions to validate and publish the experts, theories and truths that matter. And we’ve been doing this in an unbroken arc since 1798.

Our purpose is to foster human progress through knowledge. We strongly believe that this requires us to encourage and examine different ideas and voices, so that any work that meets our exacting levels of quality deserves to be included in our publications. This requires open minds, the opportunity for robust debate, and the courage to defend perspectives that stand up to scrutiny, even if they conflict with our personal beliefs or values. Because that’s the only way to find the best obtainable version of the truth and, ultimately, foster human progress. If you agree, then we’d love to hear from you.

Job Description

Applications are shortlisted on a rolling basis and we will be interviewing alongside advertising. We therefore encourage you to apply at the earliest opportunity.

Are you looking to start your career in marketing automation? Due to an internal promotion Taylor & Francis Group have an exciting opportunity to join our CRM team as Marketing Automation Coordinator and begin on a path that can take you through to becoming a certified Marketing Cloud or Pardot specialist.

We are looking for someone with a strong interest in digital marketing who is keen to help colleagues realise their marketing goals through CRM technology. If you're someone who likes to learn and develop new skills fast, whilst delivering meaningful results, then please get in touch.

What you'll be doing:

  • Work with our Marketing Automation Managers and marketing stakeholders to deliver automated email programmes
  • Apply changes to automated processes to refine audience segmentation, data selections and email personalisation
  • Run regular reports to support the efficient running of our marketing automation programmes
  • Maintain project and programme documentation
  • Perform regular checks on marketing automations and manage exception reporting
  • Build and maintain compliant email templates to support the wider marketing teams and their campaign requirements
  • Keep up-to-date with industry best practice and standards around email and automated marketing and ensure key information is shared appropriately
  • Understand the overall marketing technology stack and how it works together to deliver on sales & marketing requirements
Qualifications

What we're looking for:

Essential

  • An interest in email marketing, CRM and marketing automation
  • A desire to learn
  • Experience in a sales or marketing environment

Desirable

  • Experience in delivering email/automated marketing
  • Experience of working with Email Service Provider technology
  • HTML skills and ability to prepare and optimize images for use online
  • An understanding of industry best practice
Additional Information

What we offer in return:

  • An excellent work/life balance with a fantastic, flexible working culture.
  • 25 days annual leave per year
  • 3 additional discretionary days for Christmas each year
  • 4 paid volunteering days each year
  • Employee assistance programme – offering 24/7 well-being support
  • Bonus and commission (if applicable)
  • Share Match – Plan that matches every share purchased with two free shares.
  • Pension scheme
  • Life assurance, plus optical and medical care.

Additional Information:

This role is open to all colleagues globally. Applications will close on the 12th June 2024.
This is a hybrid opportunity requiring a minimum of 20 office days annually. All candidates have to reside within a reasonable commuting distance to our Milton Park office to be considered for this opportunity.

We want all our candidates to shine in our recruitment process. Please let us know if there is anything we can do to ensure you are able to show us your best self. This could include having the application form in a different format, more time for questions, or anything else – please ask us, we are happy to be flexible Please contactrecruitment@tandf.co.uk
Being Yourself at Taylor & Francis

If you’re excited about working with Taylor & Francis to foster human progress through knowledge, we invite you to apply even if your existing skills and experience don’t fit every item listed above. At Taylor & Francis, we are at our best and most successful when colleagues can be themselves and contribute regardless of their identity or background. As a colleague, you will have the opportunity to further innovate and develop in areas that you are passionate about. Our goal is to empower you with the resources, incentives, and flexibility you need to enjoy success at work and to live a healthy, balanced life.

Taylor & Francis is proud to be an Equal Opportunity Employer. We believe in and value diversity of people and thought, fostering a supportive and inclusive environment where all colleagues can learn and succeed as their true selves. Taylor & Francis recruits, develops, and retains colleagues without regard to any protected personal characteristics or other non-merit-based factor.

We genuinely care about our colleagues, promoting work-life balance, wellbeing, and flexible working. We believe that the skills and experience you bring to Taylor & Francis are invaluable. We want you to have the opportunity to develop your abilities, and to innovate and develop in areas which you are passionate about. To find out more about our business and the great career opportunities please go to our Careers Site:

Or better yet check out our LinkedIn ‘Life’ Page, highlighting our accomplishments, employees, and company culture. It’s also a good way of meeting our recruitment team, who will be happy to advise you on your journey here at T&F.

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