Marketing Manager

Company: Citeline
Location: London, United Kingdom
Date Posted: Apr 11, 2024
Employment Type:
Job ID:

Citeline,part of the Norstella group of Pharma informationsolutions, is one of the world's leading providers of data and intelligence on clinical trials, drug treatments, medical devices and what's new in the regulatory and commercial landscape.Relying on us to deliver vital advantage when making critical R&D and commercial decisions, our customers come from over 3000 of the worlds leading pharmaceutical, contract research organizations (CROs), medical technology, biotechnology and healthcare service providers, including the top 10 global pharma and CROs.

From drug and device discovery and development to regulatory approval, and from product launch to lifecycle management, we provide the intelligence and insight to help our customers seize opportunities, mitigate risk and make business-critical decisions, faster. As the pharma and healthcare sector faces unparalleled upheaval, customers rely on our independent advice, enabling them to cut through the clutter and make sense of changing drug development, regulatory and competitive landscapes.

To amplify the ability to make critical decisions, Citeline is proud to become part of Norstella; an organisation that unites the market leading companies Citeline, Evaluate, MMIT, Panalgo and The Dedham Group. Our shared goal is to improve patient access to life-changing therapies. We are stronger together and as a Norstella company, Citeline plays a key role in helping to connect the dots from pipeline to patient.

Pharma Ignite Team

Pharma Ignite is the marketing services division of Citeline. It provides custom lead generation, brand awareness, and market intelligence campaigns for a wide range of business within the pharmaceutical, biotech, medical device, and pharmacy sectors. The team also runs marketing campaigns for Citelines industry awards ceremonies and events.

Pharma Ignite utilizes Citelines world-leading suite of products, publications and solutions, to deliver exceptional marketing campaigns. The quality of marketing content, professional campaign delivery, and extended network is what sets Pharma Ignite apart from the competition.

• To identify all the tasks that need to be completed to deliver on a marketing campaign
• To strategically collaborate with appropriate cross-functional team members and the customer to get the tasks fulfilled on time, within budget, and meeting the customer Statement of Work
• To ensure the customer and the project team are communicated with effectively in terms of production updates and campaign results

Key Responsibilities

• Leading and influencing internal project resources across sales, marketing, editorial and design to ensure the programme is delivered on time, within budget and meeting the customer requirements. Procuring vendors and other partners where relevant for programme delivery
• Assisting sales and editorial with programme scoping and programme development
• Proactively manage client expectations, ensuring clarity of programme deliverables at the outset of each programme
• Reporting programme KPIs to the project team and to the customer
• Building and managing a project plan and timeline for every programme delivered, including managing multiple programmes/deliverables for individual clients
• Own communications with the end client and the project team concerning the progress of the campaign, and the campaign KPIs
• Manage the needs of all stakeholders involved, and ensure a smooth implementation of the projects throughout all stages
• Develop strong relationships with customer stakeholders so that you are viewed as the go-to person for all their programme delivery needs
• Escalating programme and market-level issues to Marketing Services management in a timely and accurate manner

Skills and Experience

To be considered for this you should have:

• An understanding of marketing processes and procedures
• Exceptional communication and influencing skills with a can-do attitude
• An obsession with customer value, customer experience and managing client expectations
• Excellent project management skills with attention to detail
• Experience working in an agency or in-house environment managing multiple marketing campaigns
• Strong understanding of digital and print marketing channels\

Knowledge and Qualifications

• Minimum 3 years in a marketing programme/campaign and/or project management or a similar role
• Experience in Microsoft Word, Excel and Outlook
• Marketing automation platform experience (ideally Eloqua, but not essential)
• Ability to work in a fast-paced environment, excellent communicator, problem solver, self-starter, analytical

What we offer:

• 25 days annual leave, 4 days for volunteering and a personal day
• Group Life Assurance (100% employer funded)
• Group Income Protection (100% employer funded)
• Other voluntary benefits such as: Dental, Cash Plan, PMI Excess Cover, Health Screening & Critical Illness

We have a lofty mission to Smooth Access to Life Saving Therapies and we will get there by being bold and passionate about the mission and our clients.Our clients and the mission in what we are trying to accomplish must be in the forefront of our minds in everything we do.

02:Integrity, Truth, Reality

We make promises that we can keep, and goals that push us to new heights.Our integrity offers us the opportunity to learn and improve by being honest about what works and what doesnt.By being true to the data and producing realistic metrics, we are able to create plans and resources to achieve our goals.

03:Kindness, Empathy, Grace

We will empathize with everyone's situation, provide positive and constructive feedback with kindness, and accept opportunities for improvement with grace and gratitude.We use this principle across the organization to collaborate and build lines of open communication.

04:Resilience, Mettle, Perseverance

We will persevere even in difficult and challenging situations.Our ability to recover from missteps and failures in a positive way will help us to be successful in our mission.

We will be true learners by showing humility and gratitude in our work.We recognize that the smartest person in the room is the one who is always listening, learning, and willing to shift their thinking.

Citeline is an equal opportunities employer and do not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. Our ethos is to respect and value peoples differences, to help everyone achieve more at work as well as in their personal lives so that they feel proud of the part they play in our success. We believe that all decisions about people at work should be based on the individuals abilities, skills, performance and behaviour and our business requirements. Citeline operates a zero tolerance policy to any form of discrimination, abuse or harassment. We know that sometimes the 'perfect candidate' doesn't exist, and that sometimes the best opportunities are hidden by self-doubt. We disqualify ourselves before we have the opportunity to be considered. Regardless of where you came from, how you identify, or the path that led you here, you are welcome. If you read this job description and feel engaged and excited, wed love to see you apply.