Branded Content Writer Content · Time Out Singapore
2 weeks ago
Title: Branded Content Writer
Location: Singapore
Department: Content
Reporting to: Regional Content Director, APAC
About the role:
The Branded Content Writer is the lead for all commercial content within the business. Producing client content in the true Time Out tone and support the wider Time Out Asia commercial and content teams where needed.
Key responsibilities:
The Branded Content writer is expected to work autonomously and bi lingual preferred. You are a solid writer capable of working with Time Out contributors where needed. You are to produce Time Out commercial, partnership, proposal and event content with the support of other staff members where needed.
- Production lead on all commercial content be it written, social video or eDM materials for both Time Out consumer website and business sites
- They are to assist with managing commercial elements of the weekly eDM
- They are to assist with the production of a business eDM in time
- They are to write/manage other solus EDMs or special project eDMs where necessary
- Managing the flow of content production including writing, producing and editing.
- Check and sub edit commercial social posts and are trained to produce them where appropriate
- They are to provide necessary content and ideas for commercial proposals, in addition to subedit pitches
- They are to attend commercial client meetings where needed, content brainstorming meetings and other commercial meetings as required to contribute native content ideas, and where necessary helping sales staff write content for pitches
- They are to aid writers by where necessary writing across the website, social and print across regions where needed
- They are to produce affiliate content where needed
- They are required to produce commercial reels/TikToks
- They are to work with the content and commercial team to come up with proactive content innovations to sell to clients
- They are to be the project leads on internal TO events, award offerings to manage both the editorial and commercial agendas
- They are to ensure commercial content achieves set traffic goals
What we look for in a candidate
Time Out is a company filled with individuals as diverse as the cities we are in and cover. At the same time there are common characteristics and values we all share. To join our team, you’ll want to…
Be commercially astute
Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
Think globally
Have excellent communication and relationship building skills
Have a high sense of ownership, urgency and drive
Be a team player
About our culture
At Time Out Group we believe in diversity and equal opportunity for all people. We do not discriminate against external or internal candidates on the basis of age; disability; gender, gender reassignment; race; religion or belief; sexual orientation; marriage and civil partnership; pregnancy and maternity. We believe that diversity develops creativity and enables personal and professional growth where we all learn from each other. We believe in an open culture where ideas are shared candidly and where there is no fear of failure, but rather an understanding that we must experiment and have the freedom to succeed. We believe that everyone has the right to express themselves as they are as this enriches us all. We believe in an open world, social justice, and the pursuit of happiness, after all, we are in the happiness business.
About Time Out Group plc
Through Time Out Media and Time Out Market we help our large audience go out in the world's greatest cities and connect global brands as well as local talents with this valuable audience.
Time Out Media ’s multiple digital and physical channels span websites, mobile, social media, video, audio and Live Events. Across these channels, Time Out distributes its high-quality content – curated and created by a global team of local expert journalists – around the best food, drinks, culture, art, music, theatre, travel and entertainment in 333 cities and 59 countries. The Company is giving international, national and local brands and businesses the opportunity to connect with this global reach and strong traffic from a desirable audience by offering bespoke 360-degree multichannel advertising solutions. Since its launch in 1968, Time Out has become a global brand that advertisers and consumers love and trust.
Time Out Market is the world's first editorially curated food and cultural market, leveraging the Time Out brand to bring the best of the city together under one roof: its best chefs, drinks and cultural experiences – based on the editorial curation Time Out has always been known for. The first Time Out Market opened in 2014 in Lisbon, quickly turning into one of the most popular destinations in the city. The success of Lisbon brought further expansion and the portfolio currently includes seven Markets:
in addition to Lisbon, there are sites in New York, Boston, Montreal, Chicago, Dubai and Cape Town. More Time Out Market locations are in the pipeline as the global expansion continues.
Time Out is headquartered in London (United Kingdom) and listed on London's AIM stock exchange, trading under the ticker symbol 'TMO'.
Time Out is a dynamic, pioneering brand and so is our team. We want to work with the best and brightest talent because we work for the world’s greatest cities, the people enjoying them and the businesses in them. As a truly global team we get to collaborate with colleagues from New York to Paris, Cape Town and Sydney and beyond. It’s our expertise, authenticity and collaboration that make us successful and a unique team.
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