Head of Sales and Communications
5 days ago
Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality-rich automotive brands: Carwow, Auto Express, evo, Driving Electric, and Car Buyer.
What started as a simple reviews site is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service.
In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.2 million print copies of our magazines, and have an annual web content reach of over 350 million.
We have just raised $52m in funding led by global venture capital firm Bessemer Venture Partners (an early backer of LinkedIn and Shopify) to accelerate our growth plans
Where others see difficulty, it’s our responsibility to see possibility – building new experiences, launching new titles, and listening to drivers.
Being a part of Carwow Group means championing drivers and the automotive industry, acting as a disrupter and never being afraid to fail (but learning fast when we do).
Our team of 500 employees across the UK, Germany, Spain, and Portugal are revolutionising car-changing, and we are fast expanding our mission across every single brand and country we operate in, so jump in
We are seeking a highly motivated and experienced Head of Media Sales to lead and grow our media sales team. This role will be responsible for developing and executing a media sales strategy that drives revenue growth through our core native digital offering, sponsored and creative content, and other media solutions. The ideal candidate will have a strong background in media sales and a proven ability to build and maintain client relationships, with automotive industry experience or understanding a bonus.
Sales Strategy and Leadership:
Develop and implement a comprehensive media sales strategy that aligns with our wider growth goals and market positioning
Lead, manage, and inspire a team of media sales professionals, paving the way for their future development and growth
Identify and capitalise on new business opportunities within the automotive sector, expanding the client base and increasing market share
Client Relationship Management:
Understand clients' marketing needs and develop tailored media solutions that deliver value and drive results
Revenue Growth and Performance:
Drive media sales revenue by both securing new business and continuing to drive growth in existing accounts
Monitor and analyse sales performance metrics, identifying areas for improvement and ensuring the team meets or exceeds revenue goals
Collaborate directly with our finance and commercial leadership teams to forecast revenue and set realistic targets
Collaborate with the product and marketing teams to develop and refine media products that meet market demand and client needs
Stay informed about industry trends, competitor offerings, and emerging technologies to ensure our media solutions remain competitive and innovative
Team Management and Development:
Recruit, train, and develop a high-performing media sales team, fostering a culture of collaboration, innovation, and excellence
Set clear performance expectations, provide regular feedback, and conduct performance reviews to ensure team success
Encourage professional development and continuous learning within the team
8+ years of experience in media sales, with at least 3 years in a leadership role, preferably within the automotive industry
~ Proven track record of driving revenue growth and achieving sales targets
~ Strong understanding of digital advertising, media solutions, and preferably of the automotive market
~ Exceptional leadership, communication, and negotiation skills
~ Analytical mindset with the ability to use data to drive decision-making
~ Hybrid working
~ Competitive salary to fund that dream holiday to Bali
~ Matched pension contributions for a peaceful retirement
~ Vitality Private Healthcare, for peace of mind, plus eyecare vouchers
~ Life Assurance for (even more) peace of mind
~ Enhanced holiday package, plus Bank Holidays
~28 days annual leave
~For your third year anniversary, get 30 days of annual leave per year
~ For your tenth year anniversary, get 35 days of annual leave per year
~ Option to buy 3 extra days of holiday per year
Inclusive parental, partner, and shared parental leave, fertility treatment and pregnancy loss policies
Bubble childcare support and discounted nanny fees for little ones
The latest tech (Macbook or Surface) to power your gif-sending talents
Up to £500/€550 home office allowance for that massage chair you’ve been talking about
Generous learning and development budget to help you master your craft
Regular social events: tech lunches, coffee with the exec sessions, lunch 8 learns, book clubs, social events/anything else you pester us for
Refer a friend, get paid. Diversity and inclusion is an integral part of our culture.
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