Paid Media Specialist, EMEA
2 weeks ago
What you'll do
Cloudflare is looking for a paid media specialist who has a proven track record of campaign execution with a focus on paid social and display. This person will work in conjunction with the paid media manager to manage routine optimisations, new launches, testing, and reporting.
About the role
The Paid Media Specialist is accountable for successfully executing the paid social and display strategy and execution across a portfolio of products, regional accounts and campaigns. This role will work in conjunction with internal teams across the company to execute an industry-leading paid media program in the EMEA region and will focus on managing campaigns that have both lead generation and engagement goals. You should be strategic, hands-on and independently drive campaign execution and optimisation. You will primarily be working on LinkedIn Ads and Meta Ads and must have a strong understanding of these platforms.The ideal candidate will have a track record of success managing paid media to deliver against pipeline targets through tactical implementation, strategic know-how and data-driven analysis.This role will work closely with marketing ops and data teams to ensure campaigns are appropriately, measured, executed, and drive results based on funnel metrics, including leads, pipeline, opportunities and closed-won revenue.
Location: Lisbon. Please note this is a fixed term role (12 months fixed term employment)
Responsibilities:
- Implement and support EMEA paid social and display campaigns, including but not limited to campaign setup, strategy development, organization, and management for Cloudflare’s global enterprise campaigns.
- Daily use of paid social platforms, reporting, analytics, and trend tools.
- Campaign optimization: ad creative, ad copy, ad format testing, audience testing
- Partner with the regional digital marketing team leads to understand requirements, challenges and ongoing resource requirements and create solutions at a global level across multiple languages.
- Collaborate with globalisation team and local teams for asset translation
- Track and monitor reporting of campaign results on a weekly/quarterly/ad hoc basis.
- Campaign budget allocation & monitoring to ensure proper pacing and efficiency.
- Effectively communicate insights and trends based on campaign performance.
Required Skills & Experience
- 5+ years working with performance marketing paid media channels, with a heavy focus on paid social and display in a corporate environment
- Deep experience using the Linkedin Ads platform across multiple campaign types including lead and conversion focused ads across multiple ad types/formats
- Experience with Facebook Meta ads, Instagram in a B2B capacity highly preferred
- Experience managing campaigns across Tier 2 paid social platforms i.e. Reddit, Twitter, Quora and StackOverflow
- Experience working with programmatic & display vendors such as Demandbase, Display & Video 360 and/or The Trade Desk a strong plus
- Strong understanding of the mechanics of paid media targeting in a B2B environment including 1st and 3rd-party data, intent data and account lists to drive targeting
- Experience working with ABM platforms 6sense, Demandbase, and/or Metadata
- Experience with paid social channels using B2B paid social targeting options (such as 1st and 3rd-party CRM data)
- Excellent autonomy to drive planning, project management and prioritization with great attention to detail, time management and organizational skills
- Experience working within a larger growth and demand generation team across numerous internal and external stakeholders
- Strong analytical skills to analyze program effectiveness and ROI
- Positive and flexible attitude for working in a fast-paced environment and being able to build strong relationships across various departments and functions.
- Ability to work effectively cross-functionally with a variety of roles, from executives to campaign managers and sales development teams
- Strong data-management skills
- Strong analytical skills to analyze campaign effectiveness and ROI
- Positive and flexible attitude for working in a fast-paced environment
- Great attention to detail, time management, and organization skills
- Very strong english language skills
-
Group Director of Retail Media EMEA
2 weeks ago
London, United Kingdom Mood Media Full timeJob Description Our Vibe: Vibenomics, a Mood Media Company, is the leading in-store digital advertising provider. Our platform provides a single, all-in-one retail media network, empowering retailers to digitize the in-store experience and advertisers to connect with customers at the ever-critical point of sale. Vibenomics’ in-store digital advertising...
-
Paid Media Executive
23 hours ago
London, United Kingdom Virgin Media Full timeFunction: Marketing Communications Closing Date: 21/04/2023 About the role We are looking for a Paid Media Executive with experience in Paid Social, and Programmatic Display. This is an exciting opportunity to join the Virgin Media O2 digital team and will be an active member of the Paid Traffic team. Paid Traffic is an essential function within Virgin...
-
Paid Media Specialist
5 days ago
London, United Kingdom Flight Centre (UK) Limited Full time**Accountabilities**: - **Paid Media Execution** - Executing paid media campaigns across but not limited to paid social, paid search and programmatic; Media planning and performance forecasting delivered on regular basis; Optimising campaigns through bid/keyword management, A/B testing and channel selection, with a focus on increasing lead results; Manage...
-
Paid Social Media Specialist
7 days ago
London, United Kingdom Huntress Full timePaid Social Media Specialist - London/Hybrid - 12 Months - £170-£200 PAYE **Responsibilities**: - Lead the paid social media strategy across the full suite of social platforms - Partner with the digital media agency to brief, plan and launch integrated paid social campaigns - Own the day-to-day relationship with the digital agency to ensure delivery...
-
Paid Media Coordinator
2 days ago
London, United Kingdom Page Personnel - UK Full timePaid Media Coordinator within a travel industry giant in London - Work in an expanding paid media team with training opportunities **About Our Client**: This travel client are industry leading, they cover all type of travel packages including holiday packages, linking flights to hotels and cruises too. They are expanding their paid Media team and looking...
-
Paid Media Coordinator
23 hours ago
London, United Kingdom Page Personnel Full timePaid Media Coordinator within a travel industry giant in London - Work in an expanding paid media team with training opportunities **About Our Client**: This travel client are industry leading, they cover all type of travel packages including holiday packages, linking flights to hotels and cruises too. They are expanding their paid Media team and looking...
-
Paid Media Specialist
4 days ago
London, United Kingdom Aspire Full timeThis is a brilliant opportunity for someone who is passionate about Paid Media (Paid Social & PPC) and would like to work for a company that specialises in teeth whitening products! This role is based a company with a great culture and really look after their employees. If you want to be part of a growing business and would like to have autonomy over their...
-
EMEA Marketing Specialist
Found in: Whatjobs ES C2 - 5 days ago
London, United Kingdom French German Recruitment Ltd Full timeThe Marketing Specialist develops and executes marketing communication programs to support strategic initiatives and drive segment specific revenue growth. The marketing specialist would also be responsible for developing campaigns using a segment and targeted approach to deliver a high level of engagement.You will be responsible for lead generation, lead...
-
Paid Media Manager
2 weeks ago
London, United Kingdom CVUK Full timeWe have an amazing opportunity for a Paid Media Manager to join a creative agency, experienced in Digital, Ecommerce and creative projects. As a paid media specialist you will to develop, execute, and optimise cutting-edge digital campaigns from conception to launch. The ideal candidate will be experienced in paid digital media with a focus on paid search ,...
-
Senior Manager, Media Procurement, EMEA
Found in: beBee jobs GB - 6 days ago
London, Greater London, United Kingdom Warner Media Full timeOverview:Reporting to the Senior Director, Media Procurement, the Senior Manager for Media Procurement, EMEA, supports category strategy development and associated initiatives for all media planning and buying subcategories for the company, with particular focus on core EMEA markets (UK, FR, GSA, Nordics, etc ). They are a subject matter expert in indirect...
-
Senior Manager, Media Procurement, EMEA
Found in: beBee S GB - 6 days ago
London, United Kingdom Warner Media Full timeOverview:Reporting to the Senior Director, Media Procurement, the Senior Manager for Media Procurement, EMEA, supports category strategy development and associated initiatives for all media planning and buying subcategories for the company, with particular focus on core EMEA markets (UK, FR, GSA, Nordics, etc ). They are a subject matter expert in indirect...
-
EMEA Marketing Specialist
2 weeks ago
London, United Kingdom French German Recruitment Ltd Full timeThe Marketing Specialist develops and executes marketing communication programs to support strategic initiatives and drive segment specific revenue growth. The marketing specialist would also be responsible for developing campaigns using a segment and targeted approach to deliver a high level of engagement. You will be responsible for lead generation, lead...
-
Marketing Operations Specialist, Aws Emea Marketing
23 hours ago
London, United Kingdom AWS EMEA SARL (UK Branch) Full timeExperience in professional non-internship marketing - Experience using data and metrics to drive improvements - Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables) - Experience building and optimizing multiple, simultaneous marketing campaigns - Experience managing or working within cross-functional marketing and creative...
-
Emea Mobility Operations Specialist
3 days ago
London, United Kingdom Manning Global Full timeOur client, a global and innovative social media company, is recruiting for an ** EMEA** **Mobility Operations Specialist ** to join their business in the ** UK.** **Position Title** **EMEA Mobility Operations Specialist** **Position Type**Start Date** - ASAP**Duration** - 7 months**Location** - London, UK**Contact **: - Alena I | - +44 151 808...
-
Paid Media Executive
Found in: Talent UK C2 - 1 week ago
London, United Kingdom Edelman Full timeThe Paid Media Executive, position requires collaboration with an integrated agency team to execute audience-led paid media campaigns and strategies across social platforms. The ideal candidate must be able to ensure paid social campaigns are executed and managed to high degree of client satisfaction, while supporting growth of paid media capabilities. ...
-
Paid Social Specialist
2 weeks ago
London, United Kingdom DCV Technologies Full timePaid Social Specialist We have an amazing opportunity for an ambitious Paid Social Specialist B2C to take the existing channels to the next level. This is an exciting and unique role to join an experienced team of in-house marketeers to help drive the continued growth and development of the business in the gaming / raffle industry. The Paid Social...
-
Paid Media Manager
2 days ago
London, United Kingdom Understanding Recruitment Full time**Paid Media Manager**A brand new and exciting opportunity has recently arisen for a Paid Media Manager with extensive knowledge within digital acquisition and generating new leads to join this hugely respected charity based fully remote. As the Paid Media Manager you will be helpingto grow this wonderful organisation through optimising PPC, Display,...
-
Paid Media Executive
7 days ago
London, United Kingdom Daniel J Edelman Holdings Full timeThe Paid Media Executive, position requires collaboration with an integrated agency team to execute audience-led paid media campaigns and strategies across social platforms. The ideal candidate must be able to ensure paid social campaigns are executed and managed to high degree of client satisfaction, while supporting growth of paid media capabilities. ...
-
Associate Director
2 weeks ago
London, United Kingdom Daniel J Edelman Holdings Full timeAs an Associate Director in the UK, you'll serve as the driving force behind the development, adaptation, and delivery of specialised performance services to our clients. This pivotal role requires a collaborative approach, working closely with the UK Performance lead to leverage global expertise and customise offerings that cater specifically to the...
-
Associate Director
Found in: Talent UK C2 - 1 week ago
London, United Kingdom Edelman Full timeAs an Associate Director in the UK, you'll serve as the driving force behind the development, adaptation, and delivery of specialised performance services to our clients. This pivotal role requires a collaborative approach, working closely with the UK Performance lead to leverage global expertise and customise offerings that cater specifically to the unique...