Digital Marketing Manager

2 weeks ago

Edinburgh, United Kingdom Miller Homes Full time
Digital Marketing Manager - Maternity Cover

About the role

Miller Homes is a respected national homebuilder with an established reputation for building outstanding quality family homes and providing excellent customer service. We believe in building homes safely, in a way which is considerate to the environment and delighting our customers with a product and experience which recognises that buying a new home is a significant lifetime purchase. That is The Miller Difference.

We are looking to recruit a Digital Marketing Manager to join our Group Marketing team based in our Edinburgh Head Office reporting to the Head of Marketing.

A great opportunity to join our group marketing team on a 12 month fixed term contract covering maternity leave. We are looking for someone with a strong work ethic, good attention to detail and with the confidence to work with various departments and disciplines. Experience in digital marketing, working with agencies, report writing and analyzing various forms of data is required along with excellent organisational and project management skills. An understanding of Google Analytics 4, content management systems, customer relationship management systems and email marketing platforms would also be required.

  • Overseeing all aspects of digital marketing including the website, marketing database, CRM emails, and display advertising campaigns
  • Co-ordinating web-based projects across multiple departments to ensure Miller Homes remains an industry leader in innovation
  • Managing and monitoring key web KPIs using various analytical tools
  • Collaborating with internal departments and external agencies to optimize user experience and create or update website content as required
  • Managing and challenge the PPC agency to improve performance, ensure budget is used efficiently and new technologies are adopted effectively for display campaigns
  • Working with the SEO agency to ensure best practice compliance, improve online content and generate new ideas
  • Generate and contribute to ideas for improvements and innovations on our website and in other digital marketing projects
  • Producing regular performance reports and recommendations
  • Producing detailed project briefs and overview documents
  • A working knowledge of Sitecore, Salesforce and Marketing cloud would be highly advantageous but training will be given.

How to apply:

Please submit your Curriculum Vitae and covering letter ideally including details of your current salary and notice period.

This job advert will close as soon as sufficient applications have been received, and therefore you should apply for this job as soon as possible.

(No Agencies Please)

Apply for this position

Before taking up a position with Miller Homes you must provide evidence that you have the right to live and work in the UK permanently and without restriction.

Please complete the application form below, and select "Submit" when you have finished

Please note - the form fields marked with an asterisk (*) must be completed in order for your application to be processed correctly.

First name *
Last name *
Address *

Email *
Telephone *

Please provide a brief outline explaining why you should be suitable for a position with Miller Homes (Max 1000 characters including spaces) *:

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Please ensure your document is a Microsoft Word Document with file extension .doc or .docx

Equal Opportunities Ethnic Monitoring

Please ensure that you complete this section fully in order for your application to be processed correctly.

Miller Homes takes positive steps to ensure that all applicants who are selected for employment are done so solely on their suitability. To do this effectively we need specific information from you and would appreciate your assistance in completing this section.

This information is treated as confidential and will not be used for any other purpose. (The classifications in this form are recommended by the Commission for Racial Equality).

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