Content Marketing Manager Needed
2 months ago
MARKETING CONTENT EXECUTIVE
Our client is looking for a digital-savvy Marketing Content Executive to take control of the company’s online voice, manage interactions between community members and keep their online community engaged and growing.
The Marketing Content Executive is highly personable, and someone who enjoys customer and prospect interactions, and using investigative conversations to build strong relationships. Highly organised, and process driven, the Community Manager will view the growing value of the community itself as the driver for succeeding in the role.
Create and implement social media and communication campaigns to align with marketing objectives
Provide engaging text, image and video content for all social media and professional accounts
Coordinate with Marketing, PR and Communications teams in order to contribute to a multi-channel, integrated strategy and to ensure coherent messaging
Serve as a point of contact for the company’s social media platforms such as Facebook, LinkedIn, YouTube, Instagram, forum and blog
Stay up-to-date with digital technology trends and make recommendations on how they can help to reach business goals
Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series, writing an email newsletter)
Ability to identify and track relevant community KPIs
Excellent writing skills
Hands on experience with social media management
Proficiency in Hootsuite, Hubspot, Sprout Social, or similar programs to efficiently manage multiple social media postings and networks are an advantage
Proficiency in Google Analytics to track the effectiveness of social media outreach is an advantage
Knowledge of online marketing
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