Content Marketing Manager

3 weeks ago

United Kingdom xUnlocked Full time

xUnlocked ( is an edtech scale-up experiencing rapid growth. We are an on demand video-delivered B2B platform with two core products: Sustainability Unlocked and Finance Unlocked . Our platform delivers thousands of premium learning courses, all created in-house with 200 world leading expert practitioners and we work with globally recognised clients including Santander, Airbus and GSK.

We are also a B-Corp, focused on making a positive social impact through the power of education.

Who we are looking for

We’re seeking a passionate storyteller who excels in crafting compelling narratives that captivate audiences. Reporting into the Head of Marketing, this role will be working across all products in the xUnlocked portfolio. If you're ready to make a meaningful impact and drive our brand forward through the power of storytelling, we want to hear from you.

Job Description

You will be responsible for developing and executing content strategies that engage, educate, and inspire our target audience of enterprise clients. You will work closely with cross-functional teams to create compelling content that drives brand awareness, generates leads, and supports customer engagement across various channels.

Key Responsibilities:

Content Strategy: Develop and execute a comprehensive content strategy aligned with our core business objectives, target audience, and strategic marketing goals. Identify key themes, topics, and formats that resonate with our audience and align with our proposition.

Content Creation: Produce high-quality content assets, including blog posts, articles, case studies, infographics, videos and more. Collaborate with subject matter experts, product managers, and other stakeholders to ensure accuracy, relevance, and alignment with our brand voice and messaging.

Content Distribution: Implement multi-channel distribution strategies to maximise the reach and impact of content across owned, earned, and paid channels. This includes website, social media, email marketing, industry publications, partner networks, and other relevant platforms.

SEO and Keyword Strategy: Optimise content for search engines by conducting keyword research, optimising metadata, and implementing on-page SEO best practices. Monitor keyword performance, analyse search trends, and iterate on content strategies to improve organic visibility and traffic.

Lead Generation and Conversion: Develop content assets and campaigns that drive lead generation and nurture prospects through the sales funnel. Work with product teams to create high value content, landing pages, email nurture sequences, and other conversion-focused tactics to capture and qualify leads effectively.

Performance Analysis: Monitor and analyse content performance metrics, such as website traffic, engagement metrics, conversion rates, and lead quality. Use data-driven insights to refine content strategies, optimise campaign performance, and identify opportunities for improvement.

Content Governance and Brand Compliance: Establish content governance processes, standards, and guidelines to ensure consistency, quality, and compliance with brand messaging and style.

Qualifications

Must haves

5+ years in a content marketing role

Deep understanding of SEO/SEM

Journalism, editorial, writing background

Nice to haves

Experience working in an Edtech, Sustainability, Finance, or a B2B learning environment

About you

Demonstrated track record of creating and delivering powerful, evocative content marketing strategies.

Experience delivering cross-channel content tailored to the prospect and customer experience.

Managed and designed a content calendar and cadence that captures attention and demonstrates expertise across all stages of the sales & marketing funnel

Expert knowledge of SEO, SEM and web analytics.

Experience with CRM software, marketing automation platforms, digital marketing tools and techniques.

Team player, comfortable working vertically and horizontally across the business.

Excellent communication, strategic thinking, and problem-solving skills.

Data-driven mindset with proven ability to derive insights from analytics.

Confident, presentable and able to represent xUnlocked as required.

Comfortable working in an entrepreneurial environment, and able to tailor approaches to meet the needs of the business as it grows.

Not above getting involved doing the small or sometimes tedious tasks if they help keep the company on the path to success.

Empathetic and able to build solid and long-lasting relationships both internally and externally.

Passion for sustainability, Edtech and making a lasting impact on the world.

Additional Information

Our offer

As well as the usual things you’d expect (statutory pension contributions, 25 days holiday, EMI options, competitive salary), we also offer:

  • Hybrid working - you will work in our Holborn office a minimum of two days per week with the flexibility to choose home or office work the rest of the week
  • Working from home - we provide the equipment you need to do your job well, plus a one-off allowance to make your home setup comfortable
  • Team activities - we host regular in-person team meals and activities, and an annual company offsite
  • Private healthcare - we provide a healthcare cashback scheme with Medicash covering medical, dental and other health-related expenses
  • Enhanced parental leave - we are proud to offer flexible enhanced parental leave for both parents
  • Giving back - we encourage up to two days of paid volunteering time per year to support a cause of your choice and regular team volunteering activities organised by the company

Our vision and values

A strong culture is vital to us, and we look for people who share our share in our vision ( inspire learning, empower change ) and our values which are:

  • Act like an owner : We understand we are all accountable for our own actions and areas of responsibility, and take pride in how our individual work contributes to our collective success.
  • Do the right thing : We consider how our decisions and choices affect all stakeholders; we believe in the power of education to empower more competent, skilled professionals and a more inclusive and sustainable world. As a public commitment to this, we are a certified B-Corp.
  • Relentlessly progress : We have a strong sense of accountability and act as owners. We go the extra mile, both personally and for the team, consistently striving to innovate to help the company, customers and learners.
  • Deliver simplicity : We take pride in meeting customer and learner needs with simple solutions, meaning we must often navigate complexity to deliver clear and focused outcomes ultimately.
#J-18808-Ljbffr

  • B2B Content Marketer

    4 weeks ago

    United Kingdom The Marketing Meetup Ltd Full time

    Role: B2B Content Marketer Location: Remote Contract Type: Part-time / 3 Month initial Contract Company background Wildtribe is a B2B marketing agency based in Cornwall working closely with the renewables, aerospace and tech sectors. We are a team of four, senior marketing pros. We don’t say this lightly: in the age of the pandemic and recessions,...

  • Marketing Manager

    4 weeks ago

    United Kingdom Ingram Content Group Full time

    Become a part of an innovative team at Ingram ContentGroup Pty Ltd helping to revolutionise the way publishers make books available in an on-demand world and the way that publisher content reaches readers around the world! Ingram Content Group is a leader in providing a comprehensive suite of inventory-free on-demand print and distribution services for...

  • Content Marketing Manager

    1 month ago

    United Kingdom in Newbury Full time

    116 Content marketing manager jobs in London Marketing, Content & Events Manager Permanent Posted today Marketing, Content & Events Manager Permanent London, London London CBRE Enterprise EMEA Posted today CBRE's Health and Performance programme mission is to enable our customers to live healthy and fulfilling lives through experiences that help...

  • Content Marketing Manager

    4 weeks ago

    United Kingdom Enterprise Holdings Ltd Full time

    Overview We are excited to announce a new opportunity for a Content Marketing Manager to join our Team at Enterprise Mobility' European Head Office in Egham, Surrey. Enterprise Mobility is a family-owned, world-class portfolio of brands. A global network that covers nearly 100 countries, nearly 80,000 dedicated team members, and more than 1.7 million...

  • Content Marketing Manager

    3 weeks ago

    United Kingdom Harnham Full time €65,000

    Content Marketing Manager Remote (UK Based) Up to £65,000 A leading Media Production company is looking for a Content Marketing Manager to join the team! THE COMPANY This company is looking for someone to join the team to create and manage engaging content, collaborate with speakers, and distribute content across all channels. THE ROLE Develop and...

  • Content Marketing Manager

    3 weeks ago

    united kingdom Harnham Full time

    Content Marketing Manager Remote (UK Based)Up to £65,000 A leading Media Production company is looking for a Content Marketing Manager to join the team!THE COMPANYThis company is looking for someone to join the team to create and manage engaging content, collaborate with speakers, and distribute content across all channels. THE ROLEDevelop and execute a...

  • Content Marketing Manager

    3 weeks ago

    United Kingdom CleeAI Full time

    As our Content Marketing Manager, you'll be a content champion, crafting high-quality content that educates users about AI search and positions CleeAI as a thought leader in the field. This isn't just content creation; it's a pioneering mission. You'll develop high-quality content that not only educates but ignites imaginations. Own our SEO...

  • Content Marketing Manager

    4 weeks ago

    united kingdom CleeAI Full time

    As our Content Marketing Manager, you'll be a content champion, crafting high-quality content that educates users about AI search and positions CleeAI as a thought leader in the field.This isn't just content creation; it's a pioneering mission. You'll develop high-quality content that not only educates but ignites imaginations. Own our SEO strategy, ensuring...

  • Content Marketing Manager

    4 weeks ago

    United Kingdom Synergy Learning Full time

    Thanks for clicking through to apply: we look forward to hearing from you. Please note that while this is a remote first role we can only consider applicants who are based in (and who have the right to work in) the UK or Republic of Ireland. Before you complete your application, perhaps you might like to review the role in full on our careers page, and from...

  • Content Marketing Manager

    3 weeks ago

    United Kingdom Infermedica Full time

    We're a remote-first company that gathers folks passionate about redesigning healthcare for millions of people on the planet. If you are led by an ambition to make a good impact in the surrounding world – we would love to meet you. Role requirements Experience Bachelor’s degree in Marketing, Communications, or related field. Proven experience in...

  • Content Marketing Manager

    4 weeks ago

    United Kingdom Nomadgao Full time

    Feb 18, 2024 - Ledgy is hiring a remote Content Marketing Manager. Location: Europe, UK. Ledgy’s mission is to democratize ownership in startups. We create transparency for all stakeholders of a company and bring scalability to important processes for founders such as managing their stockholders, preparing financing rounds, and granting equity to all...

  • Content Marketer

    1 month ago

    United Kingdom UXTEAM Full time

    We are seeking a talented and creative Content Marketer to join our dynamic team. As a Content Marketer, you will be responsible for developing and executing content strategies that align with our company’s goals and target audience. Your primary focus will be on creating high-quality, engaging, and relevant content to attract and retain customers, drive...

  • Content Marketing Manager

    4 weeks ago

    United Kingdom Harnham Full time €65,000

    Content Marketing Manager Remote (UK Based) A leading Media Production company is looking for a Content Marketing Manager to join the team! This company is looking for someone to join the team to create and manage engaging content, collaborate with speakers, and distribute content across all channels. Develop and execute a content strategy that aligns...

  • Content Marketing Manager

    4 weeks ago

    United Kingdom zeroG - AI in Aviation Full time

    AnyVan makes moving anything anywhere, easier, more affordable and greener for everyone. With Over 8 million customers across the UK and Europe since our launch over a decade ago, we’re proud to be known as the largest, fastest growing tech company in the logistics industry. Like many popular marketplaces, we’re asset light – i.e., we don’t own any...

  • Content Marketing Manager

    3 weeks ago

    United Kingdom 11Wizards (U.K.) Limited Full time

    More than 90% of fantasy players in India never win big. Our innovative app boosts users’ chances of winning prizes with the help of cutting-edge predictive analytics. Additionally, we bring top fantasy apps together into a single platform for the first time, allowing users to explore contests, pick, manage, and monitor their teams - all in one app. ...

  • Content Marketing

    1 month ago

    United Kingdom JamesEdition AB Full time

    This is an excellent opportunity to work with an international brand with millions of users across multiple online channels. JamesEdition has over a million visitors monthly,close to half a million newsletter subscribers, and hundreds of thousands of followers on social media channels. This role focuses on executingtoreach maximum engagement within our...

  • Content Marketing Manager

    2 months ago

    United Kingdom xUnlocked Full time

    We are an on demand video-delivered B2B platform with two core products: Sustainability Unlocked and Finance Unlocked . Our platform delivers thousands of premium learning courses, all created in-house with 200 world leading expert practitioners and we work with globally recognised clients including Santander, Airbus and GSK. Reporting into the Head of...

  • Content Marketer

    3 weeks ago

    United Kingdom DC Thomson Ltd. Full time

    Are you passionate about content marketing and the energy transition? Do you have the skills to craft forward-thinking messages that drive engagement and action? If so, let’s connect! E-FWD is an exclusive membership community designed to serve senior strategic leaders in the energy transition. We offer two membership tiers: Accelerate and Elevate. Both...

  • Marketing Content Designer

    3 weeks ago

    United Kingdom ByteBrew Full time

    What is ByteBrew?ByteBrew is the all-in-one mobile game analytics platform that gives game developers everything their games need to grow for free!What you'll be doing:As a Marketing Content Designer at ByteBrew, you’ll be a vital part of the marketing team that designs, and executes a comprehensive content strategy to market ByteBrew to mobile game and...

  • Marketing Content Designer

    3 weeks ago

    United Kingdom ByteBrew Full time

    What is ByteBrew? ByteBrew is the all-in-one mobile game analytics platform that gives game developers everything their games need to grow for free! What you'll be doing: As a Marketing Content Designer at ByteBrew, you’ll be a vital part of the marketing team that designs, and executes a comprehensive content strategy to market ByteBrew to mobile...