Brand Manager Ice Cream

2 weeks ago

United Kingdom Ferrero International S.A. Full time

Job Location: Greenford, London

Company Description

Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.

Diversity Statement

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.

About the Role:

The Brand Manager Ice Cream position at Ferrero offers an exhilarating opportunity for individuals passionate about making a significant impact within the ice cream category. As part of this dynamic role, you will play a crucial part in driving the success of Ferrero's ice cream portfolio, directly contributing to achieving ambitious targets in terms of Profit and Loss, market share, and competitive standing.

Working under the guidance of both the Marketing Manager for the UK and Ireland and the Marketing Manager of your assigned category, you will be instrumental in shaping the strategic direction of Ferrero's ice cream products. This entails not just supporting the definition of the brand's positioning and detailed strategies but also taking a hands-on approach in developing and implementing innovative ideas, projects, and actions that align with these strategies.

A key aspect of your role will involve vigilant monitoring and management of costs associated with advertising, promotions, and research to ensure they remain within the set budget limits. This financial stewardship is essential for maximising the effectiveness of marketing expenditures and ensuring the financial health of the category.

This position is perfect for creative and strategic thinkers who are ready to dive into the fast-paced world of ice cream marketing. You'll have the opportunity to work on exciting projects, collaborate with a team of dedicated professionals, and leave a lasting mark on one of the most beloved brands in the world. If you're looking for a role where you can blend creativity with strategic financial management to drive category growth, then the Brand Manager Ice Cream at Ferrero is your next great adventure.

Main Responsibilities:

As the Brand Manager for Ferrero's ice cream category, you will play a pivotal role in driving the brand towards achieving its sales, market share, and strategic positioning objectives. Your responsibilities will encompass a wide range of activities, requiring a collaborative approach with the Marketing Manager to provide crucial information for strategic marketing planning. This includes managing budgets for advertising, promotions, and market research to ensure strategic goals are effectively met.

You will be instrumental in portfolio strategy, where you will evaluate product mixes, propose strategic SKUs, and lead new product development projects. In terms of communication and media strategy, you will target specific audiences, optimise the media mix, and ensure that campaigns are developed within budget constraints and adhere to legal standards.

In promoting the brand, you will propose promotional strategies, oversee the development of promotional materials, and evaluate the effectiveness of promotional activities. Additionally, you will be involved in experimental launches, analyzing outcomes to refine strategies, and monitoring key business metrics such as sales forecasts and market data to make informed strategic adjustments.

You will also engage in both strategic and operational research projects aimed at enhancing the brand's positioning and operational efficiencies. Preparing annual budgets and resource plans will be part of your duties to ensure the team is equipped to achieve its objectives.

Your role demands a combination of strategic insight, financial acumen, and creative thinking, positioning you as a key driver in propelling Ferrero's ice cream brand forward in a competitive market.

Who we are looking for:

The Brand Manager role at Ferrero requires a unique blend of skills and knowledge, central to which is the ability to articulate the brand's vision compellingly and manage relationships effectively, both internally and with external agencies. Solid brand marketing experience and excellent communication skills are essential, as is fluency in the Italian language to navigate Ferrero's global landscape. Leadership qualities are crucial for project and team management, alongside a strong commitment to the brand and financial savvy to make informed decisions and manage budgets.

Candidates must be analytical, capable of problem-solving, and adept at multitasking and prioritising in a fast-paced environment. Resilience and adaptability are key to managing change, while an understanding of the UK market and Ferrero’s culture will align strategies with local preferences and corporate objectives. Experience in the ice cream sector or luxury goods is a plus but not mandatory.

Ultimately, you will need a blend of strategic thinking, creativity, and market understanding to drive growth and maintain Ferrero's competitive edge in the ice cream category.

How to be successful in the role and at Ferrero:

Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you’ll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.

#J-18808-Ljbffr

  • Research Scientist

    2 weeks ago

    United Kingdom E3sensory Full time

    The Nutrition and Ice Cream Science and Technology (N&I S&T) team is is a multi-disciplinary team of scientists and technologists focused on applying science and technology to solve problems of today and create inspiring opportunities for tomorrow, developing new technologies and insights that lead to sustainable competitive advantage. ~1 expertise in...

  • Positions as Consumer Scientist at Unilever, Wageningen, Gelderland

    2 weeks ago

    United Kingdom E3sensory Full time

    The Nutrition and Ice Cream Science and Technology (N&I S&T) team is is a multi-disciplinary team of scientists and technologists focused on applying science and technology to solve problems of today and create inspiring opportunities for tomorrow, developing new technologies and insights that lead to sustainable competitive advantage. 1 expertise in...

  • IC Design Manager

    2 weeks ago

    United Kingdom IC Resources Full time

    £95k - £120k A unique and new opportunity has arisen for a growing semiconductor company that is one of the leading early stage companies in the world working on GaN development for the power electronics market. They are developing a range of energy-efficient GaN-based power devices to make greener electronics possible. The IC Design Manager will be...

  • Assistant Legal Counsel

    2 weeks ago

    United Kingdom Froneri Full time

    Assistant Legal Counsel - NQ -2 Northallerton, North Yorkshire Froneri Group is the world leading global pureplay ice cream company with its headquarters in North Yorkshire. Created in 2016 as a joint venture between R&R and Nestlé, Froneri is the second largest manufacturer of ice cream in the world. With an unrivalled focus on product innovation and...

  • Assistant Legal Counsel

    Found in: Jooble UK C2 - 2 weeks ago

    United Kingdom Froneri Full time

    Assistant Legal Counsel - NQ -2 Northallerton, North Yorkshire Froneri Group is the world leading global pureplay ice cream company with its headquarters in North Yorkshire. Created in 2016 as a joint venture between R&R and Nestlé, Froneri is the second largest manufacturer of ice cream in the world. With an unrivalled focus on product innovation and...

  • Design Director

    2 weeks ago

    United Kingdom World Brand Design Full time

    Job Title: Design Director - FMCG & Packaging Level, Role, Type: Director, Design, Array And these days, we reckon it takes an uncommon kind of creative energy to help brands make their mark and find their voice. As Design Director, you’ll be at the very forefront of our creative culture. In this key position you’ll be working closely and...

  • Principal Analog IC Design Engineer

    2 weeks ago

    United Kingdom IC Resources Full time

    This is an opportunity for an ambitious Principal Analog IC Designer to join a growing start up company based in the UK’s technology hub of Cambridge. This position would suit a Principal Analog IC Design engineer with an excellent understanding of the IC Design process in CMOS technology and with a systematic and proactive approach to design. Industry...

  • Principal Analog IC Design Engineer

    Found in: Jooble UK C2 - 2 weeks ago

    United Kingdom IC Resources Full time

    This is an opportunity for an ambitious Principal Analog IC Designer to join a growing start up company based in the UK’s technology hub of Cambridge. This position would suit a Principal Analog IC Design engineer with an excellent understanding of the IC Design process in CMOS technology and with a systematic and proactive approach to design. Industry...

  • Lead RF IC Design Engineer

    2 weeks ago

    United Kingdom IC Resources Full time

    £85k - £110k + excellent Bonus and Benefits This is an opportunity for a Lead RF IC Design or MMIC Designer to join an expanding company working developing high tech communications and radar technologies. In this role you will have the opportunity to work on antenna technology to serve markets including; broadband mobility, satellite communications and...

  • Lead RF IC Design Engineer

    Found in: Jooble UK C2 - 2 weeks ago

    United Kingdom IC Resources Full time

    £85k - £110k + excellent Bonus and Benefits This is an opportunity for a Lead RF IC Design or MMIC Designer to join an expanding company working developing high tech communications and radar technologies. In this role you will have the opportunity to work on antenna technology to serve markets including; broadband mobility, satellite communications and...

  • Senior Analog IC Design Engineer

    2 weeks ago

    United Kingdom IC Resources Full time

    A rare opportunity has arisen for an experienced Senior Analog IC Design Engineer to join a successful multinational company based in Cambridge UK. Roles for this company do not come by very often and the desire to work for this organisation is high. The Senior Analog IC Design Engineer will be joining a world class team contributing to the design,...

  • Senior Analog IC Design Engineer

    Found in: Jooble UK C2 - 2 weeks ago

    United Kingdom IC Resources Full time

    A rare opportunity has arisen for an experienced Senior Analog IC Design Engineer to join a successful multinational company based in Cambridge UK. Roles for this company do not come by very often and the desire to work for this organisation is high. The Senior Analog IC Design Engineer will be joining a world class team contributing to the design,...

  • Senior Lecturer

    2 weeks ago

    United Kingdom Cranfield University Full time

    We welcome applications from talented professionals to join our Gas Turbine Technology group who want to make a significant impact on the shape and future direction of our Centre’s portfolio of activities in the area of icing science and technologies. Senior Lecturer (or Lecturer) in Icing Science and Engineering We welcome applications from talented...

  • Brand Manager

    11 hours ago

    United Kingdom Parker Young Recruitment Full time

    FMCG Brand Manager role - Hybrid/ Very flexible home/ office working - Excellent salary and benefits package Do you want to work for one of the best known FMCG organisations globally, with a portfolio of much-loved brands in multiple categories? Are you an experienced FMCG Brand Manager, yearning for the opportunity to work with well invested brands, in an...

  • Brand Manager

    1 week ago

    United Kingdom Edwards & Pearce Limited Full time

    We are seeking a dynamic and driven Brand Manager in the Hull/York area to lead the development, implementation, and execution of the marketing plan. As a key member of the marketing team, you will be responsible for establishing brand architecture, positioning, trade support, and channel strategies to drive brand growth and market share. You will...

  • Assistant Legal Counsel

    2 weeks ago

    United Kingdom Froneri Full time

    Assistant Legal Counsel - NQ -2 Northallerton, North Yorkshire The Company Froneri Group is the world leading global pureplay ice cream company with its headquarters in North Yorkshire. Created in 2016 as a joint venture between R&R and Nestlé, Froneri is the second largest manufacturer of ice cream in the world. Froneri is present in over 20 countries...

  • Assistant Legal Counsel

    Found in: Jooble UK C2 - 2 weeks ago

    United Kingdom Froneri Full time

    Assistant Legal Counsel - NQ -2 Northallerton, North Yorkshire The Company Froneri Group is the world leading global pureplay ice cream company with its headquarters in North Yorkshire. Created in 2016 as a joint venture between R&R and Nestlé, Froneri is the second largest manufacturer of ice cream in the world. Froneri is present in over 20 countries...

  • Kitchen Assistant

    1 week ago

    United Kingdom in Tenerife Full time

    Leeming Bar, Yorkshire and the Humber, United Kingdom R & R ICE CREAM UK LIMITED Posted today Full Job Description Salary: £12.50 per hour Hours: 07:00 to 15:00, Monday to Friday We are currently looking for a Kitchen Assistant tojoin our team in the canteen. No prior experience is requiredas full training will be provided. Responsibilities...

  • Senior Manager, Project Management

    1 week ago

    United Kingdom World Brand Design Full time

    Level, Role, Type: Senior, Management, Array KIND is looking for a structured, positive individual with excellent collaboration skills to work as a Project Manager. We can offer a wide range of national and international clients from multiple industries with needs that include everything from filmmaking, brand building, brand design implementation,...

  • Homeworking Travel sales executive

    2 days ago

    United Kingdom IRCA Group Full time

    Embark on an exhilarating journey as a Sales Manager for the UK & Ireland, where your primary focus will be nurturing and expanding relationships with key partner distributors, as well as directly engaging with esteemed dessert, cake, bakery, and confectionery manufacturers and major retailers. This pivotal role involves crafting and executing the UK &...