Data-Driven Head of Product

4 weeks ago


United Kingdom in Newbury Full time

Senior Product Marketing Manager - Chat AI Cleo AI
If you’re an experienced, customer-obsessed PMM who is ready toembrace a rapidly developing product marketing function, this role isfor you.
Cleo’s product marketing team represents the voice ofthe customer within our product development process and communicatesthe value of our products back to consumers. The ideal candidate is based in London and willing to spendsome time in our Shoreditch office. 
As our Senior Product Marketing Manager (PMM) - Chat AI , you will: 
Develop, evolve, and ownthe GTM strategy for our AI Chat features, inclusive of:
Influencing, synthesizinginformation, and driving consistency in GTM across functions (productmanagement, product design, marketing design, commercial, userresearch, and more)
Deeply understand how and why current and (most importantly) newusers might engage with Cleo chat, AI financial assistant, identifyunarticulated needs, and collaborate with user research, analytics,and product to develop and execute inbound/understand roadmaps -inclusive of market testing, whitespace analysis, gaps analysis, andinnovation opportunities
Support in building and implementingaudience segmentation strategies relevant to the FinTech ecosystem
Own competitive intelligence: Identify and analyzecompetitive AI chat offerings and deliver relevant updates to productand marketing teams 
Iterate with Data: Synthesize inputs,both qualitative and quantitative, across product, growth, marketing,user research, and the wider industry 
Communicate &Influence: Proactively update both product squads and marketing teamson product developments, roadmaps, testing (both in-app and inexternal marketing), messaging, positioning, and more
Support product feature campaigns for existing productupdates, working closely with CRM and performance marketing teams todeliver successfully
Producecontent: Develop product-based content (tutorials, demonstrations,videos, “how to” guides, case studies) in partnership with ourcreative studio, product, and engineering teams
6+ years of relevantexperience in product marketing with proven track record of executingin high-growth and fast-paced environments
~ Experience building new products from pre-ideation stage 
~ Proven track record of driving cross-functional alignmentbetween Marketing, Product and Engineering teams 
~ Embraces teamwork,with a track record of successful collaborative projects acrossfunctions
~ Proficiency in using data and insights to informproduct and GTM strategy
~ A competitive compensation package (base +equity) with reviews every 8 months . A clear progression plan. We take pride in being aflexible workplace that trusts our Cleople to deliver their best work,giving you the autonomy to structure your day around morning drop-offsto school or daily dog walks.
Hybrid-first: Join ourhybrid-first team, where we blend the best of both remote andin-office work. On Thursdays, we buy you lunch but you can come tothe office on whichever days work best for you
25 days annual leave a year + public holidays (+ anadditional day for every year you spend at Cleo)Check out our newbenefits package here: employer-matched pension in the UKCompany-wideperformance reviews every 8 months e.g every 2 terms, in line with ourtermly cycles (Jan-April, May-Aug, Sept-Dec): Generous pay increasesfor high-performers and high-growth team membersEquity top-ups forteam members getting promoted Private Medical Insurance via Vitality,dental cover, and life assuranceEnhanced parental leave1 month paidsabbatical after 4 years at CleoRegular socials and activities, onlineand in-personWe'll pay for your OpenAI subscriptionOnline mentalhealth support via SpillAnd many more
30-minute video call with Florian Rose fromthe Talent Team
~45-minute video call with Cori Boyce, ourProduct Marketing Director
~45-minute video call with aProduct Lead
~60-minute video call with Roxanne Nejad (VPMarketing) and Sam Vinden (Head of Growth Marketing). 45-minute video call with TannenCampbell, our CMO

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