Marketing Specialist

2 weeks ago

Blackburn Lancashire, United Kingdom Forward Role Recruitment Full time

1 week ago Be among the first 25 applicants

Save this job with your existing LinkedIn profile, or create a new one.

Save this job with your existing LinkedIn profile, or create a new one. Your job seeking activity is only visible to you. Email Welcome back

Sign in to save Marketing Specialist at Forward Role Recruitment .

Forward Role Recruitment provided pay range

This range is provided by Forward Role Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Direct message the job poster from Forward Role Recruitment

Dan Middlebrook - Senior Business Manager (B2B) Senior B2B Marketing Recruiter | Connecting Top Talent with Innovative Companies | Passionate about Building High-Performing Marketing Teams Man…

Are you a data-driven Marketer with experience of paid digital, web content, email and events?

Do you want to work for a fast-growing and flexible employer?

In an autonomous role with hybrid working with an office near Blackburn?

This is a great opportunity to work as a Marketing Specialist with a remit as follows:

Key Responsibilities:

  • Lead Generation and Management : Initiate activities across digital and direct channels to capture franchise prospect leads, using analytics and market research. Develop and execute email remarketing campaigns aimed at re-engaging leads that have shown interest, using personalised content and offers.
  • CRM and Sales Collaboration : Work closely with the sales team to develop a structured lead nurturing process, utilising CRM tools to monitor progress and engagement. Strategically design contact points within the sales funnel to smoothly transition prospects towards conversion, leveraging insights from CRM data.
  • Budget and Data Management : Manage and allocate budget across various marketing channels, ensuring optimal use of funds for direct and digital marketing efforts. Utilise segmentation and analytics to refine marketing approaches and target specific audience segments more effectively.
  • Channels and KPIs management : Implement campaigns across a variety of channels including social media, search engines (SEO and PPC), email marketing, and content marketing to maximise reach and engagement. Track key performance indicators such as conversion rates, click-through rates, lead quality scores, and cost per lead to measure the effectiveness of lead generation strategies.
  • Reporting : Generate comprehensive reports detailing campaign performance, lead generation effectiveness, and ROI to inform senior stakeholders.
  • Efficiency and Cost-Effectiveness : Focus on refining marketing strategies to lower the cost per lead and cost per acquisition, enhancing overall marketing efficiency.
  • Event and Exhibition Management : Plan and execute events and exhibitions as part of the broader marketing strategy to enhance brand visibility and direct engagement with potential leads. Use events and exhibitions as opportunities to gather leads, providing interactive and immersive brand experiences to stimulate interest and conversions.

Requirements:

  • CRM Expertise : The ideal candidate will have experience with CRM platforms such as HubSpot or other customer relationship management systems, demonstrating a strong ability to manage and utilise these tools for effective lead nurturing and sales collaboration.
  • Google Analytics Proficiency : Profound knowledge of Google Analytics is essential for interpreting website traffic, user behaviour, and campaign performance to inform strategic decisions.
  • Advertising Platforms : Experience with Google AdWords and Microsoft Advertising (formerly Bing Ads) is important for executing and optimising pay-per-click (PPC) campaigns across search engines to drive targeted traffic and leads.
  • Office Suite Skills : Proficiency in Microsoft Suite and Google Workspace (formerly G Suite) is required for creating documents, spreadsheets, and presentations, facilitating efficient reporting and collaboration within the marketing team.
  • Digital Marketing Tools : Familiarity with additional relevant marketing tools and platforms, such as SEO tools, social media management software, email marketing platforms, and content management systems, will be beneficial.
  • Adobe Suite Knowledge : Understanding of Adobe Creative Suite, including Photoshop, Illustrator, and InDesign, is crucial for designing engaging marketing materials, from digital graphics to print collateral, that align with brand standards and campaign goals.
  • Analytical and Creative Skills : The right candidate will combine analytical prowess with a creative mindset, be capable of interpreting data to make informed marketing decisions, and devise innovative strategies to engage audiences.
  • Adaptability and Continuous Learning : A commitment to staying updated with the latest marketing trends, technologies, and best practices is essential, including the willingness to learn and adapt to new tools and platforms as they become relevant to the industry.
  • Familiarity with HubSpot and Salesforce (to help develop Sales Speak) is a plus.
  • Strong analytical skills with the ability to interpret data and make recommendations.
  • Excellent communication and writing skills.
  • Highly organised with the ability to manage multiple projects simultaneously.
  • Creative mindset and attention to detail.

Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience (minimum 2 years) in CRM management, email marketing, database marketing and digital media campaigns.
Seniority level
  • Seniority level Associate
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing
  • Industries Transportation, Logistics, Supply Chain and Storage

Referrals increase your chances of interviewing at Forward Role Recruitment by 2x

Get notified about new Marketing Specialist jobs in Blackburn, England, United Kingdom .

Manchester Area, United Kingdom 1 week ago

Lancashire, England, United Kingdom 1 week ago

Greater Manchester, England, United Kingdom 3 hours ago

Manchester Area, United Kingdom 5 days ago

Associate Manager, Brand Marketing - Breville

Manchester, England, United Kingdom 5 days ago

Bolton, England, United Kingdom 2 days ago

Wigan, England, United Kingdom 2 weeks ago

Warrington, England, United Kingdom 6 days ago

Greater Manchester, England, United Kingdom 2 weeks ago

Manchester Area, United Kingdom 15 hours ago

Manchester Area, United Kingdom 1 week ago

Manchester, England, United Kingdom 1 week ago

Mossley, England, United Kingdom 1 month ago

Manchester Area, United Kingdom 1 week ago

Manchester, England, United Kingdom 11 hours ago

Expression of Interest - Brand Marketing Manager

Westhoughton, England, United Kingdom 6 hours ago

Manchester, England, United Kingdom 2 months ago

Chorley, England, United Kingdom 3 weeks ago

Social Media and Content Manager - London

Warrington, England, United Kingdom 2 weeks ago

Product Marketing Specialist 100% (m/w/d)

Manchester, England, United Kingdom 10 hours ago

Manchester, England, United Kingdom 6 days ago

Blackburn, England, United Kingdom 2 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

  • Marketing Specialist

    3 days ago

    Blackburn, Lancashire, United Kingdom Flextronics Full time

    Job Description: Job information Marketing Specialist from the Company Flextronics , this latest Marketing Specialist job vacancy is located in the city Hybrid work in Blackburn located in the country United Kingdom . This latest job opening is open to job seekers who have the latest education / graduate Bachelor Degree . Job Vacancies in this...

  • Marketing Specialist

    5 days ago

    lancashire, United Kingdom Oscar Full time

    Role – Marketing SpecialistSalary – up to £42,000 Location – LancashireWork Pattern – Hybrid – 3 days in officeOscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already established marketing team. With offices all over the globe, this company are experiencing year on year growth and are looking...

  • Marketing Specialist

    4 days ago

    Lancashire, United Kingdom Oscar Full time

    Role – Marketing SpecialistSalary – up to £42,000 Location – LancashireWork Pattern – Hybrid – 3 days in officeOscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already established marketing team. With offices all over the globe, this company are experiencing year on year growth and are looking...

  • Marketing Specialist

    3 days ago

    Lancashire, United Kingdom Oscar Full time €42,000

    Role – Marketing Specialist Salary – up to £42,000 Location – Lancashire Work Pattern – Hybrid – 3 days in office Oscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already established marketing team. With offices all over the globe, this company are experiencing year on year growth and are...

  • Marketing Specialist

    3 days ago

    Lancashire, United Kingdom Oscar Full time €42,000

    Job Description Role – Marketing Specialist Salary – up to £42,000 Location – Lancashire Work Pattern – Hybrid – 3 days in office Oscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already established marketing team. With offices all over the globe, this company are experiencing year on year...

  • Marketing Specialist

    5 days ago

    Lancashire, United Kingdom Oscar Full time

    Role – Marketing SpecialistMake sure to read the full description below, and please apply immediately if you are confident you meet all the requirements.Salary – up to £42,000 Location – LancashireWork Pattern – Hybrid – 3 days in officeOscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already...

  • Marketing Specialist

    5 days ago

    Lancashire, United Kingdom Oscar Full time

    Role – Marketing SpecialistSalary – up to £42,000 Location – LancashireWork Pattern – Hybrid – 3 days in officeOscar Digital have partnered with a market leader in shipping and logistics to assist them grow their already established marketing team. With offices all over the globe, this company are experiencing year on year growth and are looking...

  • Marketing Specialist

    5 days ago

    Blackburn, United Kingdom Anord Mardix Full time

    Anord Mardix, a Flex company, is a global leader in critical power solutions. With facilities around the globe, Anord Mardix leads in critical power infrastructure, supporting a myriad of industries, from financial institutions to data centers.At Anord Mardix, we welcome people of all backgrounds. We develop skill sets, encourage curiosity, and enable...

  • Marketing Specialist

    5 days ago

    Blackburn, United Kingdom 7035 Anord Mardix (UK) Limited Full time

    Job Summary Anord Mardix, a Flex company, are a global group that manufactures switchgear and associated products for installation in mission-critical and live commercial buildings ranging from data centres to the international headquarters of some of the world’s largest companies.To support our extraordinary teams who build great products and...

  • Marketing Specialist

    1 week ago

    Chorley, Lancashire, United Kingdom Elevate Recruitment. Full time

    Marketing Specialist required to join our clients growing marketing team at a really exciting time. The role reports to the Head of Marketing and will be responsible for developing marketing initiatives and content, to drive brand awareness. The role is offered as a part-time (0.5 FTE), and the salary £23-£30k (@ 1 FTE) dependent on experience based at...

  • Marketing Specialist

    1 hour ago

    Lancaster, Lancashire, United Kingdom Oscar Full time €42,000

    Role – Marketing Specialist Make sure to read the full description below, and please apply immediately if you are confident you meet all the requirements. Salary – up to £42,000 Location – Lancashire Work Pattern – Hybrid – 3 days in office Oscar Digital have partnered with a market leader in shipping and logistics to assist them grow their...

  • Specjalista ds. marketingu

    3 days ago

    Blackburn, Lancashire, United Kingdom Flextronics Full time

    Job information Marketing Specialist from the Company Flextronics , this latest Marketing Specialist job vacancy is located in the city Hybrid work in Blackburn located in the country United Kingdom . This latest job opening is open to job seekers who have the latest education / graduate Bachelor Degree . Job Vacancies in this Marketing field...

  • Marketing Executive/Manager/Director

    3 days ago

    Blackburn, Lancashire, United Kingdom Your Talent Solutions Ltd Full time €27,000

    Marketing Executive Are you someone who is looking to continue their career in Marketing with an exciting new opportunity? Our client is a leading fulfillment specialist, providing expert multichannel logistics solutions for a diverse range of clients across Europe and the US. They offer marketing and POS fulfillment, e-commerce, and spare parts logistics...

  • Marketing Executive/Manager/Director

    2 days ago

    Blackburn, Lancashire, United Kingdom Your Talent Solutions Ltd Full time €27,000

    Marketing Executive Are you someone who is looking to continue their career in Marketing with an exciting new opportunity? Our client is a leading fulfillment specialist, providing expert multichannel logistics solutions for a diverse range of clients across Europe and the US. They offer marketing and POS fulfillment, e-commerce, and spare parts logistics...

  • Senior Marketing Executive

    3 days ago

    Blackburn, United Kingdom Hays Specialist Recruitment Limited Full time

    Senior Marketing Executive // up to 31K DOE // Hybrid // Blackburn **Your new company** This legal sector organisation is looking for an experienced Marketeer to join as Senior Marketing Executive for their Psec and regulatory areas. This is a permanent full-time role working 36.25 hours per week, based primarily in the Blackburn office with...

  • Marketing Manager

    9 hours ago

    Blackburn, Lancashire, United Kingdom BeTechnology Group Full time €35,000 - €45,000

    Position: Digital Marketing Manager Location: I am currently partnered with a start up in Blackburn, who are seeking an experienced and passionate marketing specialist to join the team. The Digital Marketing Manager plays a vital role in the Marketing & Customer Engagement department. Responsibilities include contributing to brand maintenance through...

  • Marketing Manager

    10 hours ago

    Blackburn, Lancashire, United Kingdom BeTechnology Group Full time €35,000 - €45,000

    Position: Digital Marketing Manager Location: I am currently partnered with a start up in Blackburn, who are seeking an experienced and passionate marketing specialist to join the team. The Digital Marketing Manager plays a vital role in the Marketing & Customer Engagement department. Responsibilities include contributing to brand maintenance through...

  • Marketing Executive

    3 days ago

    Blackburn, Lancashire, United Kingdom Your Talent Solutions Ltd Full time €27,000

    Marketing Executive Blackburn Up to £27k Per Annum The Opportunity Are you someone who is looking to continue their career in Marketing with an exciting new opportunity? Our client is looking for a passionate and skilled marketer who can make this position their own, contributing to strategy and taking the lead on new initiatives. The Company Our...

  • Marketing Executive

    2 days ago

    Blackburn, Lancashire, United Kingdom Your Talent Solutions Ltd Full time €27,000

    Marketing Executive Blackburn Up to £27k Per Annum The Opportunity Are you someone who is looking to continue their career in Marketing with an exciting new opportunity? Our client is looking for a passionate and skilled marketer who can make this position their own, contributing to strategy and taking the lead on new initiatives. The Company Our...

  • Marketing Specialist

    1 week ago

    Chorley, Lancashire, North West, United Kingdom Elevate Recruitment. Full time

    Marketing Specialist required to join our clients growing marketing team at a really exciting time. The role reports to the Head of Marketing and will be responsible for developing marketing initiatives and content, to drive brand awareness.The role is offered as a part-time (0.5 FTE), and the salary £23-£30k (@ 1 FTE) dependent on experience based at our...