Marketing Manager

4 weeks ago


Blackburn Lancashire, United Kingdom BeTechnology Group Full time €35,000 - €45,000

Position: Digital Marketing Manager Location: I am currently partnered with a start up in Blackburn, who are seeking an experienced and passionate marketing specialist to join the team.
The Digital Marketing Manager plays a vital role in the Marketing & Customer Engagement department. Responsibilities include contributing to brand maintenance through marketing campaigns, conducting market research, strategizing with marketing professionals, and creating content to enhance campaign success. This dynamic role involves actively managing web, social media, and PR channels, fostering creativity and energy within the team.
Assist in implementing digital marketing strategy for product/solutions roadmap.??Design and execute web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.??Create and design content for conferences and events.??Establish a framework for tracking and monitoring customer, competitive, and market landscape for ongoing campaigns.??Formulate strategies to build lasting digital connections??Generate content with support from key stakeholders.??Launch optimized online advertisements to increase company and brand awareness.
Highly creative with experience in identifying target audiences and devising digital campaigns?Experience in creating and maintaining digital content strategies?SEO/ SEM, PPC, Google Analytics, social media & CRM tools with demonstrable experience?Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns?Experience with A/B testing



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