Digital Marketing Senior Manager

Ohme is on a mission to accelerate the global transition to clean, affordable energy. We do that by serving as an integrated hardware and software smart-grid platform, focused on the residential EV charging market.
The worlds of energy, transport and artificial intelligence are colliding and Ohme is at the heart of this new era. By using technology and data integrations to connect cars, chargers, people, energy providers and more, Ohme has a powerful platform that puts the consumer at the core.
We are now operating in multiple countries and have partnerships with the likes of VW, Mercedes, Octopus Energy, and other innovative brands.
We are scaling up the business and are building out the team for rapid growth. If you’re interested joining a fast-growing cleantech venture on a data and AI-first journey to speed up the global transition to clean, affordable energy, read on
As Senior Digital Marketing Manager you will lead and deliver the digital marketing strategy for Ohme - spanning acquisition, engagement, retention and growth. You will oversee and optimise our digital ecosystem (paid media, SEO/organic, CRM/lifecycle, analytics) and collaborate across functions to ensure digital marketing is a key growth engine.
Develop, own and execute the digital marketing strategy across paid, organic, SEO, CRM and lifecycle channels.
Drive performance marketing initiatives, optimising CAC, CLV, ROI and pipeline contribution.
Lead the planning, production and execution of demand generation campaigns (digital-first) including campaign creative, channel strategy, landing pages, tracking.
Oversee content strategy and social/organic growth to raise brand visibility, drive engagement and support acquisition.
Lead CRM, automation and lifecycle programmes to improve adoption, retention and overall customer lifetime value.
Use data, analytics and reporting to provide insights, recommend improvements, and inform strategy.
Collaborate with cross-functional stakeholders (Product, Sales, Partnerships, Operations) to align marketing activities with business goals and partner priorities.
Manage and mentor more junior digital marketing team members or external agencies as required.
Continuously test, iterate and optimise campaigns, channels and creative to maximise performance and scale.
Proven track record (typically 5-7+ years) in digital and performance marketing leadership, ideally in a B2C and/or partner-channel environment.
Google Ads, Meta, programmatic), SEO/organic, marketing automation/CRM tools and analytics platforms.
Experience building and scaling digital marketing programmes in a fast-growing environment (scale-up preferred).
Excellent project-management and prioritisation skills; Creative and strategic thinker who can combine big-picture vision with executional rigor.
You’ll have real ownership in helping customers transition to electric vehicles and a cleaner future.
Competitive salary and bonus
Hybrid office / remote-working practices
Beautiful central London office with outside space
Private Health Insurance
Aegon Pension Scheme
Life Assurance Scheme with death in service benefit of 4x salary
Income Protection Scheme for long term illness
Ride to Work Scheme
Season Ticket Loan to spread cost of travel over 12 months
Diversity, Equity and Inclusion are at the heart of what we do and we encourage a culture where everyone can be themselves at work. We actively seek out a diverse range of talent and our policies ensure that every job application and employee is treated fairly, with equal opportunity to succeed and to feel included.