Fundraiser Manager

2 weeks ago


Bracknell Berkshire, United Kingdom Merrifield Consultants Full time

Merrifield Consultants are delighted to be partnering with the DEBRA, the national charity and patient support organisation for people living with the rare, extremely painful, genetic skin blistering condition, Epidermolysis Bullosa (EB). Following the huge success of DEBRA’s Life Free of Pain appeal, the charity are now looking for an experienced Individual Giving Manager to steward and grow relationships with over 35,000 new supporters. This role is crucial in ensuring DEBRA can continue to support those affected by EB effectively.
Reports to: Director of Fundraising
Terms: Full time, permanent, hybrid (number of days in the office negotiable)
DEBRA was initially established as a patient support group in 1978 but has since grown into a national organisation supporting more than 3,800 members, to include people living with EB, relatives, partners, or carers of someone with EB, healthcare professionals and researchers who work with EB. The charity delivers community support, respite and specialist healthcare, as well as funding essential research to tackle this devastating condition.
The Individual Giving Manager will be a crucial member of DEBRA’s Fundraising team, helping to grow and develop income generated by the Life Free of Pain Appeal, with particular reference to support gained via a channel swim undertaken by footballing legend and DEBRA’s Vice President Graeme Souness in May 2023.
The post-holder will be responsible for developing and implementing strategies for individual giving, including fundraising appeals, regular giving campaigns, legacies, charity lottery, and community fundraising. You will also work to manage and grow DEBRA’s portfolio of individual donors, ensuring a high level of donor engagement and satisfaction whilst creating compelling fundraising campaigns tailored to various donor segments, focusing on both acquisition and retention. Leveraging digital tools and platforms to enhance donor engagement and acquisition is another key area of responsibility to include email marketing, social media campaigns, and other digital fundraising opportunities like Facebook birthday fundraising.
Proven experience in managing individual giving programmes within the charity sector, with a track record of achieving income targets.
Understanding of fundraising principles and practices, particularly in the context of individual giving.
Strong digital proficiency across all digital fundraising areas, including email marketing, social media fundraising, and online fundraising platforms.
Excellent communication skills, with the ability to create compelling and persuasive fundraising materials.
Strong analytical skills, with experience in using data to drive decision-making and strategy.
Proficient in CRM systems and management of fundraising data.


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