Content Writing Analyst

3 weeks ago


London, United Kingdom EF Education First Gruppe Full time

This role is a full-time contract position that will be supporting the growth of our search engine visibility and traffic in the . Working in a dynamic, fast paced environment, the SEO Analyst will create, optimize and manage web content and link development initiatives to improve the organic search performance of several sites . The successful candidate will transform search engines into the primary source of qualified traffic to our website.
Writing creative and inspiring content for our website, both on-site and off-site , to help drive customer engagement and our SEO rankings
Reviewing and improving existing content on website(s) and advise on strategies to refresh or better optimize
Performing keyword research for new and existing SEO content in order to identify content gaps
Monitor and report on key performance metrics for organic search: ranking, traffic from search engines, conversion rates, etc., Assist with the research and development of a dense link network through effective partnership building, community interaction and content placement
Assist with the execution of local translations
Work closely with local sales offices to train staff in the basic precepts of organic search and coordinate their work on the site in relation to SEO
Help the SEO Manager where necessary
Fluent French speaker. Very strong verbal and written communication skills in English and French are essential.
Ability to create engaging, customer-centric and search engine optimized content across various formats (e.g. campaign pages, in-depth articles, blog posts, etc.) Ability to work effectively in a cross-functional, international team environment and communicate persuasively by e-mail and telephone.
At least 2 years of experience in SEO.
Online marketing and copywriting experience is preferred. About Us We are 50,000 staff, faculty and teachers, working in 500 offices and schools across 52 countries. For the past 50 years, EF has grown to include a range of programs that give students of all ages the freedom and confidence to explore the world through language, travel and education. Located across the globe, our language centers for youth, adults and professionals combine the best of traditional, in-school teaching with innovative language-learning technology.



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