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Marketing Executive/Senior Executive
2 months ago
Marketing Executive £27k-£32k
Hybrid (Crawley based)
My client are seeking a talented Marketing Executive to join their marketing team. Working closely with the Senior Marketing Manager and Head of L&D, you will be responsible for actioning marketing strategy to attract clients and candidates, attract internal candidates to join their team and engage key stakeholders to raise brand awareness and drive growth.
Design and execute integrated marketing campaigns across various channels, including digital, print, social media, email, and events.
Brand management: Ensure consistent brand messaging and positioning throughout all marketing activities. Develop and maintain brand guidelines and ensure adherence across all marketing collateral.
Market research and analysis: Conduct market research to identify trends, competitive landscape, customer insights, and industry best practices. Utilise market intelligence to inform marketing strategies and identify growth opportunities.
Digital marketing: Oversee global digital marketing initiatives, including website content, SEO, social media presence, online advertising, and email marketing. Stay up-to-date with emerging digital trends and technologies.
Consultant personal branding: Work closely and take an active role with consultants to develop their personal brands. Collaborate with consultants to create thought leadership content, such as articles, blog posts, and videos, to enhance their professional reputation and expand their networks
Monitor, measure, and report on key marketing metrics, providing regular updates to Senior Marketing Manager .Utilise data-driven insights to assess campaign effectiveness and make informed decisions.
1-2 year's marketing experience and/or a marketing qualification
~ Good understanding of marketing disciplines, channels and campaign creation
~ Creative skills - Canva, Adobe suite and/or PowerPoint ideally