Senior Marketing Executive

5 months ago

Crawley, United Kingdom Flexibility Matters Full time

**Senior Marketing Executive**

**Based in Cawley, Manor Royal.**
- £30,000-£34,000 per annum
- Full-time, 40 hours per week
- 30 days of holiday a year (plus bank holidays)
- Gym membership to local gym
- Company mobile phone
- Flexible working hours
- Brand new, modern offices
- Fun working environment
- Team weekend aways and social events
- Government Pension Plan
- Please note, some occasional evening and weekend work is part of the role.

Our client is a unique, full-service agency based in Manor Royal, Crawley
- established in 2006. Our multi-award-winning team delivers strategic and creative campaigns which amplify your brand. Covering all aspects of design, marketing and print, we take the time to get to know your business objectives and goals.

We add exceptional value through clearly defined understanding, strategy, execution and analysis, building all campaigns under one roof. By choosing to work with us, you can benefit from a team of experienced account handlers, marketers and designers who manage clients’ campaigns from start to finish. We cherish our long-standing relationships with our clients, becoming an essential facet within their business, often working alongside clients as their outsourced PR, marketing and design department.

After a sustained period of growth, a Senior Marketing Executive is needed to join a well-established, growing Marketing and Design Company in Crawley. Reporting directly to the Marketing Director, this is a fantastic opportunity to develop your marketing career.

Right from the get-go, as a Senior Marketing Exec, you’ll be responsible for managing the marketing activity of some of our fantastic clients, their ideas and their iconic projects, as well as managing two Marketing Executives.

As a key member of the marketing team, this role reports directly to the Marketing Director. Working alongside two other Senior Marketing Executives, you will be responsible for supporting your Marketing Executives and your clients in the promotion of the agencies services to potential clients and will be responsible for helping to increase your client’s brand awareness by creating engaging and creative campaigns to meet their marketing objectives.

As a senior member of the team, we expect you to set high standards within the team and work closely with the Marketing Director to support with the role out of client campaigns, presenting new ideas and department improvement. Therefore, we are looking for someone with previous experience and someone who can hit the ground running, to help shape this role further.

This is an excellent opportunity for someone looking to take a step up in their career, with fantastic possibilities for career progression to Manager level.

**Responsibilities**:

- Develop and implement a marketing strategy (often as part of a wider sales

and marketing programme)
- Communicate with target audiences and build and develop customer relationships
- Lead on the delivery of your client’s marketing plans, advertising, direct marketing and campaigns
- Support the Marketing Director in delivering agreed strategic departmental activities
- Support the Marketing Director in the management of your sub-team of 2-5
- Marketing Executives as your direct reports, this includes all areas of
- recruitment, induction, motivation, appraisal and discipline.
- Attend and contribute to Management Meetings and Senior Leadership Meetings.
- Source advertising opportunities and place adverts in the press or on the radio
- Work closely with the in-house design team to create high-quality marketing
- materials such as brochures, flyers, billboards and adverts
- Write and proofread marketing copy for both online and print campaigns
- Produce creative content, including social media posts, blog posts, press releases
- Manage your client’s social media channels (e.g. Twitter, Facebook and LinkedIn) to enhance audience engagement
- Where relevant help to organise and attend events such as conferences, seminars, receptions and exhibitions
- Where relevant source and secure sponsorship and advertising opportunities
- Liaise with designers and printers where required to implement marketing campaigns
- Arrange the effective distribution of marketing materials
- Maintain and update customer databases
- Evaluate and review marketing campaigns, advertising and SEO to make sure the correct mediums are being used and campaigns are effective
- Track marketing performance and return on investment and prepare weekly or monthly reports for clients
- Monitor and report on competitor activity
- Conduct market research, for example using customer questionnaires and focus groups
- Develop relationships with key stakeholders both internal and external stakeholders
- Lead external agencies / relationships, when appropriate, to effectively manage events, press relationships, editorial requests, presentations,
promotional materials and online activities (alongside the PR executive)

**Skill

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