Head of Brand Marketing

2 weeks ago

Manchester, United Kingdom Unity Marketing Agency Full time €30,000 - €35,000

Unity Marketing We are not just a full-range marketing agency specializing in introducing products and services into new markets; we are innovators at the forefront of marketing evolution. With our expertise in employing cutting-edge tools and adaptive strategies, we navigate diverse market dynamics to ensure your brand thrives in uncharted territories. We are thrilled to announce a game-changing innovation set to reshape the marketing landscape: our upcoming Unity AI-powered marketing solution. This revolutionary tool is poised to redefine marketing strategies, offering unparalleled insights and efficiency. Our comprehensive services, from in-depth market research to post-launch support, are all infused with this innovative spirit, ensuring that we not only meet but exceed the dynamic needs of modern businesses. Stay tuned as we prepare to launch this groundbreaking solution, destined to elevate your marketing strategies to unprecedented heights.

Job description
About the Role:
We are interested in finding someone who wants to invest in the company, with interest to the development of projects that are live with the Dubai office. We are looking to meet people with strong Offline Marketing experience and knowledge. In this role, you will be able to state what offline support we need to enhance the process of managing our internal offline marketing support and with external offline marketing clients. We are looking for someone that is strong in strategic management and has hands-on experience. We are interested in someone with networks in traditional media channels who can ensure effective use of financial resources.
This full-time position offers a competitive salary range of £30K/yr- £35K/yr reflecting the candidate's experience and skills.

Key Responsibilities:
· Develop and execute innovative marketing strategies focused on traditional media channels such as TV, radio, outdoor advertising (OOH), and print.
· Plan and manage local marketing campaigns, ensuring they align with the company's overall marketing goals and brand image.
· Lead event planning activities, including trade shows, corporate events, and community outreach programs.
· Engage in B2B marketing initiatives to strengthen relationships with business partners and stakeholders.
· Oversee public relations efforts to enhance the company's public image and media presence.
· Handle media planning and buying, negotiating with vendors and ensuring optimal placement and rates for advertisements.
· Manage and work within allocated budgets, optimizing the use of financial resources for maximum marketing impact.
· Collaborate with cross-functional teams to ensure a cohesive and effective approach to marketing.
· Analyze and report on the effectiveness of marketing campaigns, making data-driven recommendations for future strategies.
· Remain informed about industry trends and competitive landscape to adjust strategies as necessary.

Qualifications:
· Bachelor’s or Master's degree in Marketing, Business Administration, or a related field.
· A minimum of 5 years of experience in offline marketing, with a proven track record in traditional media channels.
· Strong expertise in event planning, B2B marketing, PR, and media planning.
· Excellent project management skills with the ability to handle multiple projects simultaneously.
· Strong analytical skills with a knack for data-driven decision making.
· Exceptional communication and interpersonal skills, with the ability to negotiate effectively.
· Creative thinker with a flair for developing innovative marketing strategies.

~ Has x3 years experience in the UK/ Manchester area in Marketing Management 

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