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Digital Operations Associate Director

4 months ago

United Kingdom Zenithoptimedia Services Ltd Full time
Digital Operations Associate Director (streaming client)
  • Full-time

We think big. And act bigger. Stay versatile and interconnected. We approach everything with an inventive spirit and rigorous mindset. Individually we’re great, but as a team we’re unstoppable. Together, we seek out opportunities, frame problems and solve complex challenges. Our collective brilliance exposes breakthroughs. Our capability unleashes creativity. We pursue a new perspective and deliver a new kind of ROI.

Zenith Global are the central team, primarily based in London, supporting our local Zenith markets, leading new business efforts, developing thought-leadership, and driving network development for our 250 offices across 95 countries with over 8,000 staff worldwide.

We house a large team of multi-faceted communications planners, digital and innovation specialists and client leadership teams. Our global client portfolio comprises a range of category leaders including Reckitt, TikTok, Edrington, Coty and Electrolux.

Our Commitment
At Zenith Global, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger and help drive invention in the work we do for our clients better. We also believe it enables a greater idea exchange that fuels innovation and best reflects diverse consumer experiences.

We are committed to encouraging our talent to participate in Publicis Groupe’s wide variety of talent engagement and inclusion programming, which includes professional development experiences and participation in the company’s many business resource groups. These include VivaWomen, Égalité, MOCA (Men Of Colour Alliance) and more than a dozen others that are thriving across our network.

Through advocacy, education and inclusion we foster greater collaboration among our people, which in turn inspires work that provides better experiences for our clients and their consumers.

About the role....

The Digital Operations Associate Director is a key member of the team and works closely with the Digital Hub Lead, Digital Network Director and Client Lead.

The Digital Operations Associate Director will be responsible for delivering on key strategic projects to advance the ways of working of the account whilst also overseeing daily operations of the team to smoothly deliver all centrally activated digital campaigns.

About the client....

Spotify is a marquee Publicis Media account and a client with high expectations, demanding excellence, innovation and first class thinking. This role is an opportunity to work on an exciting business used by millions of people around the world on a daily basis.

About the work....
CAMPAIGN MANAGEMENT, DELIVERY & OPERATIONS

  • Assist your direct report (Campaign Manager) in the management and flow of campaign briefs for digital buying (programmatic and social) across all EMEA markets. This management will require the development of an existing project management tool to monitor the progress across all aspects of campaign delivery (from brief through to optimisation and reporting)
  • Build a strong relationship and remain in regular communicate with our internal local market teams across campaign management, ensure our activation team’s deliver is to a high standard
  • Working alongside Digital Hub Lead and Channel Business Directors to develop and deploy operational improvements to drive improved service, output, timeliness, and accuracy
  • Monitor monthly campaign delivery and finance completion, identify areas of improvement and work with channel buyers where required
  • Oversee and manage all channel best practice and WoW documentation, communicate, and where required present changes to local agency teams and clients

CAMPAIGN BEST PRACTICE, INNOVATION & INSIGHT

  • Work with channel teams and Hub Lead to capture, document, and present digital activation learnings to internal local market planning teams and Spotify clients (e.g. campaign and test and learn results which can inform future local market tactical planning)
  • Build, management and oversee delivery of EMEA digital test and learn roadmap, work with internal local planning teams to ensure recommended test and learns are featured in future plans/campaigns
  • Monitor campaign volumes and resource allocation to markets, ensure workload is balanced across hub team members and identify adjustments where required
  • Support channel leads during local client and agency communications and presentations relating to performance and operations
  • Help define training plan for 100% certification on key platforms and ensure channel specialists become performance experts over time
  • Responsible for quality assurance across EMEA Hub weekly performance reports ensuring insightful and actionable performance commentary and correct data before sending to our local teams/clients

What you need to succeed....

  • Self-driven, results-oriented, solutions-focused with a positive outlook
  • Strong operational and process experience to enable digital channel best practices across ways of working
  • Excellent project management skills to prioritise tasks on these busy accounts
  • Highly organized and capable of working independently
  • Proficient in social, paid search, multiple DSPs and extensive knowledge of the RTB and wider programmatic landscape
  • Experience with writing and/or overseeing performance reporting including data and commentary/insight
  • Effective at people management and compliant with following policies and practices in line with the talent team
  • Good knowledge around recruitment, performance management best practice, motivation, development plans and issue resolutions
  • Advanced presentation skills
  • Advanced communication and writing skills – working across the team, within the wider agency, with clients and media owners
  • Strong analytical thinking and mathematical skills (confident working with numbers and large amounts of data)
  • Demonstrated critical thinking and problem-solving abilities
  • The ability to meet deadlines in a fast-paced environment; working under pressure and prioritise workload

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

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