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Senior Marketing Analyst
3 weeks ago
SENIOR MARKETING ANALYST
HYBRID
LONDON - 3 DAYS IN THE OFFICE
This is a specialist creative marketing agency.
As a Senior Marketing Analyst, you can expect to be involved in the following:
Bridging the gap between client-facing and technical teams to analyse digital marketing campaign data, advise on dynamic creative strategy and communicate findings to non-technical audiences for a range of clients
Guide client adoption of A/B testing strategies, statistical hypothesis testing, and usage of AI tools such as auto-optimisation through multi-armed bandit algorithms
Analyse large marketing datasets in Salesforce Marketing Cloud Intelligence
Experience working agency side/media/advertising
Excel experience
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