Product Marketing Manager

2 weeks ago

Burnley Lancashire, United Kingdom The VEKA UK Group Full time

As the Product Marketing Manager, you'll be responsible for shaping the success of VEKA's product portfolio. Reporting to the Marketing Director, you'll work closely with cross-functional teams to drive the product and innovation roadmap, ensuring the successful launch and growth of all VEKA products, continuous improvements, and DBS solutions. If you're a strategic thinker with a passion for marketing and a drive for results, we want to hear from you

What you'll do
  • Collaborate closely with the Product & Innovation Manager, Project Managers, Technical Team, Sales Team, and Commercial Team to deliver on the product and innovation roadmap.
  • Serve as dedicated Marketing Support on all product launches, owning all product literature and driving VEKA’s presence as an industry leader.
  • Act as part of the 'brand police', ensuring consistency internally and externally within VEKA brand guidelines.
  • Monitor the performance of products and campaigns through key performance indicators (KPIs).
  • Prepare comprehensive product launch marketing plans, collaborating with Commercial Teams for successful execution.
  • Take ownership of the Marketing budget, supported by key stakeholders, to deliver against overall objectives.
  • Develop a suite of best-in-class marketing materials, including sales support, advertising, social media assets, digital assets, imagery, brochures, and point-of-sale (POS) materials.
  • Utilise market insights to understand customer needs, product features, and key competitors, drawing out key conclusions to drive marketing strategies.
  • Work closely with Brand & Insight Manager and Customer Marketing Manager on campaigns and relationship marketing events.
  • Ensure all projects are completed to a high quality, meeting deadlines, and within budget.
What you'll need
  • Degree in Marketing or related field, or relevant hands-on experience.
  • Approximately 8 years' marketing experience with a focus on brand strategy and product marketing.
  • Proven track record of delivering results against objectives.
  • Excellent communication and negotiation skills.
  • Ability to work closely with cross-functional teams and build strong relationships.
  • Creative thinker with the ability to think outside the box.
What you'll get
  • Pension (6% employer contribution)
  • Annual profit share (uncapped)
  • Discounted gym membership
  • Free fruit and hot drinks machines
  • Subsidised vending machines
  • 4 x salary death in service
  • Enhanced holiday allowance and purchase scheme
What we do

VEKA has been leading the global development of PVCu window systems for over 50 years, through design, innovation and customer focus. With factories in over 40 countries across Europe, Asia and America, VEKA is the world’s largest manufacturer of extruded PVCu products.

At VEKA, we are more than just a workplace; we are a global community of passionate individuals dedicated to excellence. We are innovators, constantly pushing boundaries to shape the future of our industry. We are collaborators, creating a culture of teamwork, accountability and mutual support. We are committed to the growth and development of our people because we believe that when our employees thrive, so does our organisation.

#WeAreVEKA - Are You?

VEKA embraces diversity and inclusion, welcoming applicants from all backgrounds. Join us in cultivating a workplace that celebrates individuality and promotes collaboration. Editorially recommended external content

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