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Sales/marketing manager
4 months ago
Job Description Marketing Manager | Permanent | Perthshire | circa £40k - £50k
Are you a customer-obsessed, strategically minded marketing leader looking for a rare opportunity to build and shape the marketing function from the ground up? Do you have a passion for driving growth, building brand awareness, and leading high-performing teams? If so, we want to hear from you
We're working with a forward-thinking organisation on the cusp of a new strategic cycle. As they embark on the next stage of their development, they're seeking an experienced Senior B2B Marketing Manager to own, shape, and build their regional marketing function. This is a unique opportunity to not only drive marketing strategy at a regional level but also influence global marketing direction.
Reporting to the Global Marketing Director and UK Operations Director, you'll be responsible for conceptualising, creating, and executing innovative, data-driven marketing campaigns that drive customer and revenue growth. You'll work closely with the Senior Leadership Team and will report results directly to the Global Marketing Director.
As a seasoned marketing leader, you'll be comfortable thinking strategically while also being willing to roll up your sleeves to support our growing team. Your expertise in marketing strategy, campaign execution, and team management will be crucial in driving our marketing function forward.
Key Responsibilities:
Develop and execute multi-channel marketing strategies to achieve company objectives
Drive campaign efficiency through continuous optimisation and A/B testing
Design and evolve lead generation and nurturing tactics to improve response and lower costs
Lead and manage marketing, content, communications, and brand programs across key sales channels
Analyse customer insights, consumer trends, and market analysis to inform CRM strategies
Oversee tradeshow planning and organisation to amplify leads, ROI, and brand awareness
Collaborate with Sales and R&D teams to develop product launch strategies and messaging
Inspire, manage, and coach the Marketing team to deliver flawless campaigns
Manage budgeting and forecasting processes for the UK/EU Marketing function
Develop and maintain reports/dashboards to monitor marketing and campaign performance
What You'll Bring:
Significant experience in B2B marketing, with a proven track record of driving growth and revenue
Strong strategic thinking and operational execution skills
Excellent leadership and team management skills
Experience with marketing automation platforms and CRM systems
Data-driven approach to marketing, with a focus on measurement, analysis, and optimization
Outstanding communication and project management skills
What’s On Offer:
A rare opportunity to shape the marketing function from the ground up
Influence on global marketing direction
Collaborative and dynamic work environment
Competitive salary and benefits package
Opportunities for professional growth and development